An article in Wired says that porn sites are using Google's Blogger.com service to boost the page rank of their porn sites.

Wired quotes John d'Addario, the editor of Gawker Media's porn-themed gossip blog Fleshbot as saying, "It's the latest sleazy porn marketing scheme," said . "It's clever. You have to give them that. And it's another example of porn folk being sort of ahead of the curve when it comes to technology and marketing."

Cameron Marlow, the creator of Blogdex, stated in the article, "In this day and age, it's all about subtle manipulation of page rank," said , a service that offers real-time rankings of the sites most talked about in the blogosphere. "I think that what they try and do is create artificial pockets of page rank so that they can push that page rank arbitrarily wherever they want."

"Porn site operators are finally getting savvy to the power of weblogs," d'Addario said. "Blogspot (blogs) are the easiest to set up. You can set one up in a couple of minutes. You can just make all these (blogs) and make them all cross-link to each other. It all comes into trying to finesse the Google rankings."

d'Addario went on to say, "Just because it's porn," he said, "doesn't mean it's sneaky or underhanded."

I'm interested in your thoughts on these tactics.

Greetings Rich,

Do you feel that such blogging tactics would be a beneficial web marketing campaign for non-porn websites or do you feel such techniques are of such an insidious nature that it could backfire in sanboxing one's PR?

Cheers!
Max

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Maximilian
Maximum Beauty Products Supply Stores

I'm really surprised there aren't more responses out there for this, especially with all the buzz about blogs and how to turn them into something commercial.

In fact, i'm curious how adult webmasters think in terms of their marketing.