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I am planning on adding individual item pages to my website. Is there any data anywhere to suggest what page layout works best for converting visitors?
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- Header
- Main Navigation - Main Content - Sub Navigation or Site Features - Footer
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"Being an expert isn't telling other people what you know. It's understanding what questions to ask, and flexibly applying your knowledge to the specific situation at hand. Being an expert means providing sensible, highly contextual direction." Jeff Atwood SEO Workers - Search Engine Optimization Consulting Company | SEO Analysis Tool | Webnauts Net SEO |
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i was really talking about position of page elements. like, photo here, text line here. brief paragraph here. bulleted list here. reviews here, more info here, etc.............
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Depends on many things, specifically who your customer is, so I would keep them in mind while designing.
General things (in no particular order): 1) Follow the golden triangle 2) Keep it simple and plenty of white space 3) Try to keep everything above the fold 4) Follow the AIDA formula (thanks to WPW member Duncan Pollock for pointing this out many times over) 5) Research your competition Amazon.com is doing a better-than-fair business with their layout, check them out. Gross profit of 719,000 this past quarter can't be all that bad ;) Also you can Google "landing page tips" too. Hope that helps!
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MODPlug Central | Free Music Software StudioKraft | Ecommerce Web Site Development |
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what is the AIDA formula? where can i see or read about this?
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Audio Bible on CD, DVD, MP3 and tape | Biblia Reina Valera en espaņol en CD y cassette | Audio Bible |
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Quote:
http://www.google.com/search?hl=en&q=AIDA+Formula
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MODPlug Central | Free Music Software StudioKraft | Ecommerce Web Site Development |
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Also, read "Don't Make Me Think!" by Steve Krug.
It's a great little book when you are starting a re-design, or a new site. |
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