Any correlation between Google rankings and AdWords use

[Bill Hibbler]

Does anyone know if there's any relationship between PPC on Google Adwords and your ranking on Google and ditto for say Overture and Yahoo.

I'm not asking if using Google Adwords will increase your regular Google listing but rather the reverse. If someone bids to be ranked at #1 via Adwords and through SEO gets a regular #1 ranking, they are likely to drop the PPC campaign. Do Google and Yahoo pay attention to things like this?

I've had #1 rankings for my primary keyword phrase on both Yahoo and Google but I never stay there longer than a week and will drop down to the 5th or 6th page of listings. I realize there are a number of other reasons this could happen but was wondering if anyone has ever studied if there's any relation between PPC and regular rankings.

Bill

[adore]

As far as I know there's no correlation between Adwords and SERPs it was stated many time by Google reps.

[cbp]

There is NO correlation.

However, a few that wear tin foil hats and believe there are secret blackhawk helicopters at the Googleplex will try to convince you there is a correlation.

CBP

[Elite Skills]

Your site may have more visitors to it which may cause google to crawl it more. A big change in the number of times the users of the google toolbar sees it or even if the cookie somehow mines that data- if it may be counted as significant even through extrapolation it could alter the amount of times the site is crawled and thus increase the ranking slightly. If it's true that's my guess why.

[adore]

Originally Posted by Elite Skills

Your site may have more visitors to it which may cause google to crawl it more.

The number of visitors doesn't influence on frequency of spiders visits.
The only factior I can think of are other links pointing to your site as Google is regarded a crawler-based (or link-based) SE.

[vintagedge]

If there is no correlation can someone answer this mystery.

A Google search for the term vintage t-shirts includes:

RANKED #1 www.cottonfactory.com/store.asp* 26* 26* 0* 0*
RANKED #2 www.vintageblues.com/glamindex.htm* 36* 36* 0* 0*
NOT IN FIRST 150 www.vintagedge.com* 106* 40* 35* 31*
RANKED #3 www.retroduck.com* 300* 45* 135* 120*

The number one url does not even have the search term vintage t-shirt on the page that is shown in the number one position. The title is suspiciously close to spam. And why is the one site shown above that has 40 (Google) links as shown on http://tools.marketleap.com/publinkp...dll/BuildChart
no even showing up at all even though Yahoo and MSN consistently show it in the first page.

The top 3 urls are consistently shown in Ad Words.

Hmmmmmmmmmm

Karen

[Bill Hibbler]

Originally Posted by vintagedge

The top 3 urls are consistently shown in Ad Words.

Hmmmmmmmmmm

Thanks, Karen, but my question and concern was not that Google plays favorites for AdWords users but exactly the opposite.

If Google keeps me at #1, I'd drop AdWords. I wondered if, realizing this, they'd keep me lower in the rankings so that I'd continue using adwords. Based on the feedback I'm getting, that's not the case.

Bill

[vintagedge]

Bill,
Sorry, misunderstood the thread - reading too fast!
Karen

[comm2001]

Don't know if this will help ;)

For those with a website and wondering how google does the ranking of your site, Google tells all at http://www.google.com/technology/pigeonrank.html

Doug

[Duncan Pollock]

There have been repeated statements from Google that the one doesn't affect the other, and I don't discount the view one bit.
Even so, I do think there's some side benefit to Adwords campaigns. Your site ends up appearing on a host of pages, including Content Related ones, that don't necessarily include it high up (if at all!) in the natural search results. In consequence, your presence on the web is increased and will tend to add to your popularity, however indirectly.

Duncan

[joelkatona]

Could it be the number #1 RANKED site www.cottonfactory.com/store.asp is on top because of their strong linking strategy for the keyword "vintage t-shirts"

Try to use Google's >>allinanchor:vintage t-shirts<< command, the cottonfactory site is number 5, but really number 3 since the top 4 sites are from two domains with 4 different URLs.

Before jumping into conclusion about the lack of on page factors to prove a website is unfairly ranked high, examine the result of the allinanchor command in Google.
It’s not always conclusive, but can be more meaningful than looking at PR or number of backlinks alone.

We are running addwords campaigns, but other than getting indexed more often we did not notice a difference in ranking.

[vintagedge]

Try to use Google's >>allinanchor:vintage t-shirts<< command, the cottonfactory site is number 5, but really number 3 since the top 4 sites are from two domains with 4 different URLs.

I am sorry, I am not familiar with the >>allinanchor:vintage t-shirts<<, where do you use this command?

Karen

[cbp]

am not familiar with the >>allinanchor:vintage t-shirts<<, where do you use this command?

Allinanchor shows how you rank solely on anchor text

CBP

[vintagedge]

cbp,
Thanks. Forgive my ignorance but is that what you would put in a Google search to find those rankings?

Karen

[cbp]

Type in allinanchor:keyword(s)

eg allinanchor:ingrown toenail (I actually did this search for the hell of it :-)

CBP

[vintagedge]

cbp,
Thanks - so how did the ingrown toenail thing come out?

Seriously, I did >>allinanchor:vintage t-shirts<< as a search in Google and got no results.

You seem to know a lot about Google, maybe you can help me understand something.

In a Google search for the term vintage t-shirts the top 6 results have info as follows:
#1 PR 5 Google links 26
#2 PR 4 Google links 36
#3 PR 5 Google links 45
#4 Goes to a domain registration site
#5 PR 6
#7 e-bay listing - page not found

My site has:
www.vintagedge.com
PR 5 Google links 40
It can not be found in the first 500 results.
I have been very careful to follow the "rules" as I understand them. Can anyone tell me if there is something I have done (in the code or otherwise) that would put our ranking so low?
Yahoo puts that site at #11 (with our links page showing up at #7).

I am just trying to find out if there is something that I have done to cause this huge discrepancy (from Yahoo to Google) and learn if there is anything to correct it.

Thanks for any insight that anyone can give me.

Karen

[comm2001]

I have been reading all of your replies and thought I would try some searches for my website go-tollfreeisp.

The first search I used " site: go-tollfree.us " without the quotes. results 3 pages came up, one was this site. google had found my reply that appears above.

the 2nd search I just used " go-tollfree " This time the search came up with 8 pages. 2 were from an article I wrote, 1 from this site, and the rest from my website.

The 3rd search was keyword " tollfreeisp " This time there were 2,110 sites. My article came up number 58, My site came up number 94 out of the 210 sites listed, without downloading the other 1,900 sites.

I then did a keyword search on yahoo using " go-tollfreeisp " and found my site ranked number 8.

It's interesting to know that sales don't correlate to number of pages on google. I dropped my PPC some time ago for this site, yet my sales are still about 1 in 15 visits.

My site is very targeted to people on the go that need internet access, and only has two links from other sites.

Here are some things you could do to improve your ranking with google.
1. Write some articles about your t-shirts, how you make them, The art of silk screening, What states and countries you have designs for.

2. Start a BLOG Feature a new t-shirt each day, allow people to comment on your designs.

About your site:

If you have a link to a t-shirt make sure that is the first thing people see when they click on that link. I clicked on Miami Beach and the first t-shirts were for the Virgin Islands.

Make pages for each t-shirt design, make sure that each page is linked to the home page and to each other. then submit each page to google. it will take google 2 to 3 months to spider the whole site, but you can help it by submiting each page. (Don't submit more than 5 pages in one day.)

Google loves content, so if the page is about Miami Beach, write about it. Tell people about the area and why your design captures essence of it.

Doug

[AVC]

<mod edit>

Why engage in censorship here CBP, don't you know that devalues this forum, are you afraid of free speech? Are you protecting your sponsor Google?

<mod edit - No censorship - just personall insults from your messages are edited out>

[tcady]

Hey thats cool, but exactly what is it showing me, and what does it prove? Cause I have never been able to get my site www.jvi-joest.com into the top 20 for the words 'vibratory feeders' (most competitive string for me) - but when I do that allinachor it shows me as #2....to me that means my site should have more clout....so why am I not higher ranked? can you guys take alook at www.jvi-joest.com and see if i could be doing something Google doesnt like? Please dont give me general ideas like try this or you could do this, I've been doing web design for years and know alot about SEO, but of course am not an expert, who is!?, let me know if you see something specific though - or have a strong idea for me to try - all i can think of is TOO MUCH keyword usage on my page, so maybe I will try removing some.... Check out the results and see what the #1 sites are doing, i cant tell if they are cloaking or anything....but www.eriez.com at the top does have hidden links on transperent 1x1 gifs that go to all their own looping linkfarm domains that have the keywords in the domain names.
That seems like cheating to me - then again who am I to talk, as I am going to buy a URL with the keywords in the domain and make a mirror of my site there, in hopes of getting up higher...I know thats frowned on but I dont see that I have a choice...and it wont be duplicating results since my main site isnt in the top 20 anyway :)

[AVC]

What are you refering to that is cool or what is what showing you?

What does what prove, can you tell us what you are speaking of here?

[tcady]

anthonycea, what I am speaking of as is COOL, is the results I see whe I use that search modifier suggested above with my keyword string 'vibratory feeders' - its cool that it lists my site as #2 in those SERPs - and I think it means my site has the 2nd most outgoing links with those words in its anchor text.....is that correct guys? Wish I could get to #2 in the regular SERPs! It obviously doesnt mean much to be ranked high for allinanchor.
Other than that anthonycea, I dont know what I need to clarify for you, I reread my post and it makes perfect sense to me...maybe someone else will offer the advice I requested .

[achronister]

Are we getting to close to the fire in finding out that Google is in fact favoring in the SERP's those who run ADSENSE on their pages.

anthonycea....If so, why don't you just put AdSense on your site then?

[AVC]

CBP, I consider what you do here censorship, removing entire threads, editing comments when they differ from your flawed opinions.

This forum needs help, it does not allow the free flow of ideas. What it tells me is that new moderation and management is needed.

I think that if I see one more comment removed I will contact the sponsor Overture that is advertising on the banner above and let them know that this forum is censoring comments about Google and favoring Google over them, that is what will happen next time a thread is removed. It is not a personel insult when the truth differs from a bias opinion of the moderators on this panel.