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  #1 (permalink)  
Old 10-30-2007, 11:54 AM
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Default We're all doing it wrong.... :-p

That is according to http://www.re-route.co.uk/.

Just spent an amusing 15 minutes on the phone with a sales woman from this Company. This is what she told me: -

"A couple of years ago we identified the magic 4 points which google uses to rank sites. We approached google about this and they said to us...

Google - "Oh, you are right. There is nothing we can do about this for 15-20 years and we'll let you away with it, as long as you only do it for one Company for each key phrase."

Because of this magic formula we can guarantee you a top 10 position for the keyphrase "straighteners" on the main google index."

OK, I said. I am assuming what you are offering is a link building service? Not really that impressive, considering that we are already 22nd for the keyword straighteners and there are only 176,000 results. Surely a few good quality links would get us up there?

"No, we do things that you have never even heard of. Only we can guarantee you this ranking."

Well, I said, I targetted the keyphrase "hair products", which has 2,860,000 results (276,000 with the quotes) and we are 6th in the google index. I did not employ the use of any magic beans or potions for this ranking.

"No, only ourselves and 4 other companies in the world know how to manipulate the rankings"

Manipulate? So what you are doing is black hat then? Google don't allow anyone to manipulate their rankings.

"Yes, but they told us they couldn't do anything about it and as long as we don't saturate the market, it's ok"

But surely if you told them what you do, the first thing they would do is make sure Mr Cutts and his web spam team gets right on to it to fix the problem?

"No, they won't have the technology for 15/20 years."

I lost interest at this point and ended the call, although I wish I had asked her why, if she knows the magical secret herself she doesn't set up her own Company.
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Old 10-30-2007, 12:01 PM
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Default Re: We're all doing it wrong.... :-p

Jeeeeeeesus. This really is unbelievable. Kudos to you for naming and shaming this bunch of clowns. These scammers should be hung, drawn and quartered for taking advantage of someone's business and completely wasting their money.

EDIT: WHOIS Query
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Old 10-30-2007, 12:15 PM
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Default Re: We're all doing it wrong.... :-p

Interesting ... thanks for sharing. I found it of note that they discourage clients from using Google Analytics ...
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Old 10-30-2007, 12:32 PM
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Default Re: We're all doing it wrong.... :-p

The woman got quite upset with me for asking her questions! Threatened to go my competitors and sell them the magic beans instead....
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Old 10-30-2007, 12:37 PM
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Default Re: We're all doing it wrong.... :-p

Quote:
Originally Posted by thindenim View Post
The woman got quite upset with me for asking her questions! Threatened to go my competitors and sell them the magic beans instead....
Fantastic! I'd love one of these crooks to sign up all my competitors. Would save me knocking them out of the SERPs
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Old 10-30-2007, 04:19 PM
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Default Re: We're all doing it wrong.... :-p

Quote:
Originally Posted by thindenim View Post
The woman got quite upset with me for asking her questions! Threatened to go my competitors and sell them the magic beans instead....
Did she by chance have a price for the magic beans?
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Old 10-30-2007, 04:58 PM
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Default Re: We're all doing it wrong.... :-p

You have to submit your keywords for a quote to get the price ....
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Old 10-30-2007, 06:01 PM
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Default Re: We're all doing it wrong.... :-p

Hmmm, makes you wonder what their secret is though, of course. One can guess... Wonder if they provide references (that you can report to Google) from their customers?
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Old 10-30-2007, 06:16 PM
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Default Re: We're all doing it wrong.... :-p

Well they are scammers. One of the first thing that tells you this is how they threatened you with going to your competitors. This is a HUGE red flag.
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Old 10-30-2007, 06:30 PM
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Default Re: We're all doing it wrong.... :-p

It certainly doesn't sound above board, but how do they stay in business if they don't get paid until they get results?
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Old 10-30-2007, 06:57 PM
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Default Re: We're all doing it wrong.... :-p

Quote:
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Hmmm, makes you wonder what their secret is
My guess - Prepayment with a money (not)-back guarantee.
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Old 10-30-2007, 07:04 PM
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Default Re: We're all doing it wrong.... :-p

You should have known it was a hoax as soon as she mentioned magic beans

All proper SEOs know we use SEO Dust.

Amateurs run rampant ....

Quote:
Originally Posted by mjtaylor View Post
It certainly doesn't sound above board, but how do they stay in business if they don't get paid until they get results?
Rent the client a site and if they don't pay, pull the processing, and redirect to your merchant account ;->
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Old 10-30-2007, 08:05 PM
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Default Re: We're all doing it wrong.... :-p

Quote:
Originally Posted by dartman View Post
My guess - Prepayment with a money (not)-back guarantee.
No guessing!

And no, not according to the website.
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Old 10-30-2007, 08:07 PM
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Default Re: We're all doing it wrong.... :-p

Rent the client a site and if they don't pay, pull the processing, and redirect to your merchant account ;->[/quote]

Huh? I don't get how that would work ... did anyone else look at their site?
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Old 10-31-2007, 05:07 AM
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Default Re: We're all doing it wrong.... :-p

Quote:
Originally Posted by mjtaylor View Post
Quote:
Rent the client a site and if they don't pay, pull the processing, and redirect to your merchant account ;->
Huh? I don't get how that would work ... did anyone else look at their site?
Doorway sites and cloaking, MJ
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Old 10-31-2007, 10:03 AM
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Default Re: We're all doing it wrong.... :-p

Gotcha, thanks! I am so White Naif I don't even think of those things ...
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Old 10-31-2007, 04:27 PM
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Default Re: We're all doing it wrong.... :-p

MJ

I'm more white hat than one can imagine. One doesn't sit at the top of google for years with the same keywords by doing black hat.

I should be insulted but since I don't know the person insinuating such BS I'll be kind

Its a very simple concept that does not involve cheating.

A client wants guaranteed results.


Design Develop Host & SEO a website for the client with their products. Shopping cart and payment processing is tied into their to their merchant account through your contol.

Client pays a monthly fee for the entire package.

If client refuses to pay the monthly rental fee direct payment processing to your merchant account and enjoy life.

Document the whole thing with a contract.

Peace!

Oh and look, no blackhat needed...
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Old 10-31-2007, 04:33 PM
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Default Re: We're all doing it wrong.... :-p

Quote:
Originally Posted by SemAdvance View Post
MJ

I'm more white hat than one can imagine. One doesn't sit at the top of google for years with the same keywords by doing black hat.

I should be insulted but since I don't know the person insinuating such BS I'll be kind

Its a very simple concept that does not involve cheating.

A client wants guaranteed results.


Design Develop Host & SEO a website for the client with their products. Shopping cart and payment processing is tied into their to their merchant account through your contol.

Client pays a monthly fee for the entire package.

If client refuses to pay the monthly rental fee direct payment processing to your merchant account and enjoy life.

Document the whole thing with a contract.

Peace!

Oh and look, no blackhat needed...
I am not sure how you could have thought *any* comment I made on this thread was directed at you ... I was responding to tamecrow's filling me in on how it was probably done ... with cloaking and doorway pages ... Black Hat techniques which had not occurred to me.

No aspersions were cast in any direction ... sorry if you thought otherwise. Please reread the posts and put your mind at rest.
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