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One thing I have heard about Google - many of it's employees come in after-hours to help improve the engine for particular keywords which aren't displaying the best results. Google is definitely passionate about providing helpful results - which is exactly what users want.
The basic idea of Ask is attractive - just type your question, any question, and it will bring up results to help you find the answer. But are they helpful results? Sure, you can easily make good results for common queries (such as 'why is the sky blue?') but does the search engine adapt to less-common queries? I would have to say my favourite thing about Google is how it keeps it simple - it's the same interface it always was. Ask has dropped Jeeves (the top question for 'what' is 'what happened to Jeeves?'), changed their layout around - changed their entire philosophy around practically! The big question is 'why switch?'. Ask is trying to answer it by fear - but who is better to trust with my information than Google? Ask is trying to answer it by upgrade - but I like the interface simple. Ask is trying to answer it by marketing - but most of the world already knows about them. Ask needs to answer it by result! |
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As in this: YouTube - Ask.com 'Binoculars' TV advert= Now that's effective advertising; I'm now interested in using Ask again. MJ
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M.-J. Taylor SEO Web Design by Cyber Key Search Smart DesignŽ SEO Copywriter & Traveling Vacation Gypsy |
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It has had the comment section disabled for the above advert video. Oh, yeah. Real heavy duty alternative, that...
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http://thatsnews.blogspot.com http://thats-business.blogspot.com/ http://thatschristmas.blogspot.com Last edited by Martinscholes; 08-12-2007 at 07:46 PM. Reason: tidy |
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Um, I wasn't speaking to the hip factor - just to the concept that I could get a snapshot view of a page in the SERPs before clicking through - that feature is attractive enough to me to have been an effective advertising hook.
So, indeed, I checked out Ask and it returned my sites even better than Google (where I have no complaints). So while I have nothing to say about its appeal to counter culture, it is clearly an even more relevant SE! ![]() J/K, MJ
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M.-J. Taylor SEO Web Design by Cyber Key Search Smart DesignŽ SEO Copywriter & Traveling Vacation Gypsy |
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Ask doesn't even have special sites for other countries...
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FREE SEO ! Really? YES! All you have to do is implement it! Follow me on Twitter PeterIMC |
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It does. Sort of. All 7 of them, according to their website. Whoopie-do.
This is against over 100 for Google. If only Ask had spent the money it wasted on the fake underground campaign on improving its search engine service! Nah! Couldn't do that! There'd be no fun in that!
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http://thatsnews.blogspot.com http://thats-business.blogspot.com/ http://thatschristmas.blogspot.com Last edited by Martinscholes; 08-13-2007 at 09:58 PM. Reason: tidy |
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Here's a great commercial for Ask ...
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M.-J. Taylor SEO Web Design by Cyber Key Search Smart DesignŽ SEO Copywriter & Traveling Vacation Gypsy |
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Its called the free market, I don't get it. instead of trying to improve their product, they instead choose to stoop this low.
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