Google Universal Search, algorithm update 'Important Topic'

[Webnauts]

Originally Posted by mjtaylor

Lovely tool, thanks, John ... and I am happy to see my site is #10 in it for seo web design ...

At Golexa you are now #7!

But, on the 29th of December you were on Google #11, but looks like you dropped now to #24. Maybe that requires your attention princess.

[mjtaylor]

I thought I was at #31 at the end of December ... I do get at least one good inquiry a week and currently I can't take on any new work ... I think it would be wonderful if I could find the time to work on my own site! I have so many ideas!!! But I need to hire an assistant first ... and that is proving to be a challenge!

[steveteva]

According to Techcrunch, Google Lodges Patent For Reading Text In Images And Video. The extension of the application would be that images and video indexed by Google would be searchable by the text located within the image or video itself, a big step forward in indexing that has not previously been available. Google has figured out how to ‘read’ non-text images. This could be included in the algorithm.



Read full article: Google Lodges Patent For Reading Text In Images And Video

[E-Platform]

Great and timely thread. Let me explain my situation.

[habib]

google search important

SEO will be hard to work now, you'll need to think of Video, Image, Books and News contents.
seo professional must look for new techniques. Google can do what they want, and I will continue to help businesses grow with or without them.I still without Google search.

[spwdzg]

Ask - by adding video and images, the Google is how to calculate the rankings?Thank you!

[emeraldisle]

Awesome! This is just what I was looking for!

Originally Posted by incrediblehelp

Full house some threads that can help you:

Optimizing Video for Indexing

SearchEngineWatch: Optimizing Images for Search Engines

SES - Session: Video Search Optimization | WebProNews

Video Search Optimization

Six Simple Steps To Image Optimization

SearchEngineWatch: Image Search in the SEO Picture

Optimization of Multimedia files. Is it possible?

[Charles Davis]

One of our domains has been #1 for nearly 8 years now and last Wednesday 4/02/08 it was removed completely from Google? RV Warranty - Apply online today for your free quote! is the domain, we are lost as to what happened. We had put up a new contact form approximately 1 month earlier, that is the only change in approximately 1 year. Now what, unfortunately we derive our income from the web and feel handicapped as not to be able to control our own destiny, seems google does it for us. Last year same thing happened with another of our domains, but on Yahoo, was #1 for 8 years, then disappeared and has been #1 on google for 9 years. RV Financing Toll-Free 1-888-929-4424 is that domain, any help will be appreciated.

Charles Davis

[incrediblehelp]

Originally Posted by Charles Davis

One of our domains has been #1 for nearly 8 years now and last Wednesday 4/02/08 it was removed completely from Google? RV Warranty - Apply online today for your free quote! is the domain, we are lost as to what happened. We had put up a new contact form approximately 1 month earlier, that is the only change in approximately 1 year. Now what, unfortunately we derive our income from the web and feel handicapped as not to be able to control our own destiny, seems google does it for us. Last year same thing happened with another of our domains, but on Yahoo, was #1 for 8 years, then disappeared and has been #1 on google for 9 years. RV Financing Toll-Free 1-888-929-4424 is that domain, any help will be appreciated.

Charles Davis

Please dont hijack the thread. Start another one and you will get more help.

[zeruel]

Awesome! Thanks for the links...

Originally Posted by incrediblehelp

Full house some threads that can help you:

Optimizing Video for Indexing

SearchEngineWatch: Optimizing Images for Search Engines

SES - Session: Video Search Optimization | WebProNews

Video Search Optimization

Six Simple Steps To Image Optimization

SearchEngineWatch: Image Search in the SEO Picture

Optimization of Multimedia files. Is it possible?

[sryk]

hmm! number 10 thats nice cheers!

[Terry Van Horne]

Originally Posted by Clint1

I have to say this again. "SEO'ers & bloggers" here and at other forums continuously lose sight of the simple fact that not every site owner has a site about news, blogs, SEO, etc. Believe it or not, there are websites out there that sell static consumer products and for those type sites, there is no need or use for videos, audio, podcasts, etc., .

Dead wroooong! Universal search is now being used for over 50% of searches. Pages are getting pushed down by the content silos Google is using. IME, YouTube is way better than Google video but... do both. I haver a client that receives thousands of new vistirors a month from the 300 product videos he's got ion youTube. These videos have also increased conversions so... I gotta' think you are making assumptions about this without really giving it a try.

Originally Posted by Clint1

nor any new content unless you happen to get in a new product. Those areas are only specific for certain niches or genres. Once a product's webpage is up, some kind of consumer good, there is not only no reason to change it, but you can't change it unless its specs should happen to change.

Totally False and misleading! There is not a shred of evidence to support that thesis... in fact I'd argue til the cows come home the opposite is true!

"

Originally Posted by Clint1

Content" is not king. It should be, but it's not. What is "king", is having a big name and or high PR website, that's a site to which other site owners will have a need to link.I do not disagree that video, audio, news, blogs, etc., are growing and moving forward. What I'm saying is that not ALL websites can benefit from that, and it is these types sites that are (AGAIN) going to be harmed by G.

Blinded by the links. Once again I'd argue til the cows come home the opposite is true because the only way you become an authority site is if you have good content.

[jamal2]

Google has stated repeatedly that their goal is to provide the best possible search results, and avoid users from clicking into an error message. If IP filtering is perceived by Google to make their results look faulty to those who are blocked, would you not expect them to take action, up to dropping the sites that do this.

[Smac123]

IT is true that now a day google’s service count in the best part of the networking. With help of the google we can search any thing of the world at our home.

_______________________
smac
Link Building

[johnxuster]

Content is king, and we've been saying that for years. i agree this opinon.

[Clint1]

Originally Posted by johnxuster

Content is king, and we've been saying that for years. i agree this opinon.

Sorry to have to tell you this, but every time I see that statement it makes me cringe. Content has nothing to do with it. G's actions over recent years have proven this. If content was king, there would not be the multitude of relevant, unique one-of-a-kind, useful, needed webpages and entire websites being trashed from their index--while the spammy blackhat useless search engine bait pages remain. Like all the bogus BS in the index that shows for searches from Ebay (where the auctions ended and the page "died" a year ago); Amazon (where you can see countless "this item is no longer available", etc.); Dealtime, Bizrate and the like (where you have "There is no information for this item", and even "your search returned no results", etc., which is obvious blatant dynamic cloaking bait pages which G allows them to do, of which a similar form also happens at the WMW website who has G as one of their sponsors); Wiki pages ("This page does not yet exist"); and the countless bogus useless SE bait pages with "causality loop" links on them that go back to themselves, the list goes on and on. These blatant blackhat useless pages can appear on the first pages of results. While you have countless millions of webpages that are relevant, needed, and useful, whitehat, and being toiled over by their site owners, that are being deleted in lieu of that kind of BS.

What is "king", is your name, who links to you, and PR. If you have "a name", a high PR, and are lucky enough to have site owners with the need to link to you, you can get away with anything and be at the top of the results. G has been at war with the "little guys" for several years now. It's their goal to push them all out of the index and out of business, and leave the big name monopolies in, regardless of their guideline-breaking actions.

Content used to be king, it should be king, but unfortunately it no longer is.

[Clint1]

Originally Posted by Terry Van Horne

Dead wroooong! Universal search is now being used for over 50% of searches. Pages are getting pushed down by the content silos Google is using. IME, YouTube is way better than Google video but... do both. I haver a client that receives thousands of new vistirors a month from the 300 product videos he's got ion youTube. These videos have also increased conversions so... I gotta' think you are making assumptions about this without really giving it a try.

How is that "dead wrooooong" and what does universal search have to do with what I said???
I have to say this again. "SEO'ers & bloggers" here and at other forums continuously lose sight of the simple fact that not every site owner has a site about news, blogs, SEO, etc. Believe it or not, there are websites out there that sell static consumer products and for those type sites, there is no need or use for videos, audio, podcasts, etc.,
A video, audio, podcast, cannot be made of every product. It's just simply not applicable to many products, nor should it be mandated to appease asinine G. Not to mention the countless small mom & pop businesses out there that simply do not have the resources, time, or funds to do it. G rewards the billion dollar monopolies once again, and once again the little guys--the economical backbone of America, suffer. You're forgetting there is more than one product genre or niche out there, and more than one type of "business model" selling them.

("Thesis"??) So it's "totally False and misleading" that one does not need to change a product's specs? I'm not saying that NOT doing so is good, I'm saying that there should be no need to do it. A product's information page is not a "blog". Product A model #123 is not going to change. I'm NOT saying it does not have to be done, I'm saying it's stupid to be forced to do it. A site owner should not be mandated to jack around with the freakin' page every freakin' day to appease asinine G.

That's typical talk from an "SEO person" that thinks everything can be solved with your service. Others here disagree with you. An "authoritative site" gets away with "internet murder" and impunity for breaking the rules. Their site can become authoritative as a whole, but why should all of their useless, irrelevant, blackhat, old, not changed in years pages (how's that for "fresh updated content"), also be authoritative?? How that's for "good content". You think that's right? No one else does....except of course those that own these said "authoritative sites". I have no problem AT ALL, WHATSOEVER, with VALID LEGIT useful relevant whitehat pages at the top of the results, regardless if they are from a so-called "authoritative site", (or a small mom & pop business, or one of my competitors). What I have problem with, as should any sane person, is when their useless, spammy, blackhat, irrelevant, search engine bait pages OUTRANK the opposite, just because of them being considered an "authoritative site"! That is just plain wrong, yet G allows it, and all the little guys with the legit, whitehat, relevant, useful, pages suffer for it.

[Terry Van Horne]

Clint If by content you mean static info then... agreed, things aren't what they used to be. Bad news for SEOs, good news for sites using multimedia. The more nimble little guys are beating most of the big guys who don't "get" online video, blogging or Social anything and are more apt to go to an agency for creative components.

As to the blackhat advantage... agreed there are too many in "partnership" with Google. AdCent$ pays the piper and the blackhats have figured out that using AdCent$ garners all the trust you need so lots can be achieved with fewer links. Google trusts Google "partners" is very evident when you look at country indexes like Canada and the relevant related SERPs commonly found at the bottom of a Google SERP. I don't think it is a co-incidence that there are a lot of Made for AdCent$ sites and "bigbox" marketing partners like eBay Amazon etal in those results, or were, I guess they are cleaning up the MFA to some extent during the recent update.

IMO, using authority links to drive rankings is a passing technique that has seen it's best days. It's now about video, blogging, podcasting and Social communities. The more Google content pipes you tap the better you'll do. Contextually optimizing the audio-visual content will separate the good from the bad SEOs in the future. The good news is these techniques enhance the site for those with physical impairment and/or slow connections. Developing and implementing these "crawl-ability" strategies is where this industry has kicked the big guys A$$es time and again!

[Terry Van Horne]

Clint, I can tell you that the site that added video has not changed a product description or added any other content other than new products in years and it's rankings were maintained. So argument about expectations of change by Google are, IME, not born out. What they did take advantage of was the shift to universal search and being "ready&qu