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  #1 (permalink)  
Old 12-14-2007, 10:40 AM
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Default Google Adsense/Adwords - Is It Even Worth It Anymore?

Having my Google Adsense income drop this year by 75% sometime in June and not recovering in the last 6 months, I have to wonder if Google Adsense is even worth the effort anymore.

I've put in 2 years of work to see it almost disappear.

I'm beginning to think that Adsense is now dead for me.

Am I the only one?

Jean

P.S. I've also had a client who was spending around $500 a month on Adsense and totally gave up on them due to poor response to numerous ads and then finding his ads on porn sites, also being charged for clicks when no clicks had occurred, this according to the adsense statements on their site. Coupled with a very poor response from the adwords support, he simply gave up and with my blessing. We now use other avenues to advertise.
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Old 12-14-2007, 12:40 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

oh geez, my revenues bite too...but they're getting better...maybe the extra time, research and effort you put into making the sites your Adsense ads (not Adwords) are on will help increase earnings over time.

I wouldn't give up - even if you make 500 a year with Adsense on sites that you don't touch, that's still an extra 500 a year.
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Old 12-14-2007, 12:41 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

Adsense = ad cents

affiliate dollars = $1,000.00s

Google has a problem doing no evil and continually degrades publisher income.

Your client cannot spend $500.00 on Adsense since Adsense if for publishers to earn money...

Your client spent $500.00 via Adwords to run ads on the Adsense network which as most marketers know is akin to shooting oneself in the foot, the quality of most Adsense websites is very poor and as such does not drive a targeted buying consumer to the advertiser.

You would probably serve your client best by finding professional marketing help.

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Old 12-14-2007, 12:46 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

97% of advertising revenue goes to the top 3 or 4 sites ... the rest goes to the other million sites.

Can anyone say "subscriptions"?

Arthur
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Old 12-14-2007, 12:47 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

I've used Adsense for several years. My revenues dropped by about 75% this year as well. I've not "given up," but I've been looking at other avenues of residual income.
My Amazon.com reseller account went down to less than $10 per month this year, which is a huge drop. I'll probably be pulling all their ads off my sites soon.
Adwords... I don't use it. I've found that in competitive areas, the competition clicks more than potential clients. I just did a test two months ago, and spent over $200 in two weeks, without one extra real lead. I just don't use it.

On the consumer side, I completely ignore any pay per click ads unless I"m gaging them for a new campaign, and have found that my clients do the same. They know which ones are the paid ads (especially when surfing google), and reject them for "real results."

It's tough to determine where to go though. Commission Junction has always been a big waste of my time, I've never made anything worthwhile compared to the time their system takes.

I've added Kontera to some of my sites, but the results are mixed. It's easy to set their stuff up, but the revenues haven't been that great.

If you find anything that looks good out there, tell me, and I will as well...
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Old 12-14-2007, 12:49 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

We still make a OK income from Adsense, but it is about 75% of what it used to me. However, we are steadily working to get away from adsesnse all together as the future is bleak. Since Google went IPO, the profits have dropped, though clicks throughs on our networks have double. Ugh.

Adwords in the content network, is valid and worth while if managed correctly. Be sure to turn on the seperate bids for the content network. It save tons of money.

I would love for Google to apply some better filters to who they allow in their AdSense network. Most sites with adsense are just pure garbage.
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Old 12-14-2007, 12:53 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

Hi Jean,

Never really been fond of either of them. I Tried putting adsense on several websites we run and the pittance we got in return for the thousands of hits was just not worth the effort.

Also, tried adwords and found we'd be running at a loss very soon if we continued at the rate we were.

I hear of many success stories though, so it must work, just need to know the tricks I suppose, which I don't.

I even had a Google representative call me saying that my site, with its page rank ( and Alexa rank (7,000 at the time) , (yes he quoted Alexa rank <*shock*>) could generate over $2000 per month. Great I thought, so I put adsense on my site. Total was more like $50 for the month. The degradation of the site because of the ads just wasn't worth $40 so it was hastily removed.
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Old 12-14-2007, 12:56 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

It's possible that the area you have choosen "Retirement communities is just sour right now. With the slump in real Esate market people have to sell before they buy. I have seen increases in revenue, but we still keep adding pages to sites. Different markets go through changes, some are naturally seasonal as well. Diversify by going into several markets and in the long run it pays off. Just keep marketing your sites.
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Old 12-14-2007, 12:57 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

Adsense has never been very profitable for us. You need a really appealing site with many visitors who understand that your site (e.g., blog) is supported by the ads - and they have to click the ads.
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Old 12-14-2007, 12:58 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

Jean

as soon as i hit the payout in jan. dropping adsense and my Marlboro's. you see it on so many sites, i think some people see it as a merrygoround. and the false clicks, fom sites like www.khjdsfkjdhfbvmjbd.com sucked.

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Old 12-14-2007, 01:03 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

I have to put in an agree vote... This i s kinda funny I used adwords AND adsense for a time. When I stopped driving traffic to my site with adwords my adsense revenue dropped precipitously, even though adwords really wasn't bringing THAT much additional traffic into the site. That tells me that the main people who were clicking my adsense ads (giving me money) are the same ones who came into my site by clicking my adwords ad on some other side (taking my money and splitting it between google and the publisher). I ditched adwords because it was
costing more than it was bringing in in both sales and adsense. I seem to be selling about the same with or without adwords, so that tells me the adwords clickers were tire kickers. I appreciated their clicks to adsense but it was a loss when you rack it up beside adwords.

It shouldn't be an issue that most adsense sites are crap. If they are truly crap no one goes to them so no one will click your adword so you won't be out anything.

I guess the novelty wore off google ads jut like it did with banner ads in 1996. People would click google ads because they respected google and the buzz lasted for several years. But I think the surfers just have herd immunity to google ads now.
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Old 12-14-2007, 01:13 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

This one got me, had to reply.
Now that Google secretly scores ads and landing pages, I would suspect you are paying more for adwords and receiving less for non-cents. You see they are charging more for what is perceived as non generating clicks that are not making them money. Non-clicks upset advertisers. Yep, people want something for their money they spend on adwords not just clicks.

For instance you have a high traffic blog and your users click on ads cause they like 'em or they want to support your, submit their email address or download a virus, for your effort you may get a quarter.

In this case you will get more than cents, but if you are a lowly blogger that same ad might pay you a nickel.

At the same time they are rewarding the fat spenders with high CTR scores with lower rates and placing them higher in the GSEP (google search engine pollution) rank.

It's time to not rely on Google for anything, you must have a Backup plan.
Since Google has dicouraged buying links, you really have no other choice but to buy advertising from them if that iws what you want, but if you use your imagination a little, do some reaserch and cross the tees and dot the eyes you can thrive without Google.

My advise to anyone with a mind, there are plenty of ways to make money online, Google just made it a whole lot tougher. Get rid of that googlesyndication.com paying pennies per click and make something that attracts people to you and your products and opinion.

It pays my bills. Bye Google, nice knowin' ya before you became evil.
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Old 12-14-2007, 01:15 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

Likewise here, I feel your frustration. Myself and an associate have both had massive drops in adsense revenue the last few months, after previous months of steady increases beforehand. A large portion of the ads recently are irrelevant rubbish, like adsense spam, they can afford to bid high because no-one would click on them anyway. New ones come in almost as fast we can block their urls.

I'm currently considering using Commission Junction's Ebay affiliation for related auction keywords, I should search to see if anyone here has had any success with it.

I'll be watching this thread for other alternatives for two community oriented support sites that we prefer to keep subscription free.
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Old 12-14-2007, 01:26 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

Gotta agree with you there purplepaisley, the only problem is the tens of millions of spywareblaster users will never get to the landing page. Same goes for bfast, cj, doubleclick, clickbank and the list goes on, add to that ad-block and your audience shrinks big time.

I guess my point is you can't just slap a web page up and expect the money to come rolling in, it takes a whole lot more effort than copy/paste.
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Old 12-14-2007, 01:33 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

We use Adwords to generate leads, but long ago selected the option to prevent any of the ads from being served on the 'affiliate' sites. For our business we found that to be an absolute waste of money.

We DO generate lots of revenue from people buying our services when they search for them directly on Google, but never a dime from people reading blogs, etc vaguely related to our material. In fact by placing our Ads in the affiliate network we felt like we were more subject to click-fraud than we were on just the main google search site.
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Old 12-14-2007, 01:40 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

No real need for yet another 'amen' to negative comments about adwords, but if each vote is counted 8=], I don't get sales for near as much as the adwords cost me and am about to quit, too.

Toni
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Old 12-14-2007, 01:59 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

Great post (and statistics) from ArthurNYC. I feel unless you get a ton of traffic Adsense isn't going to give you a significant income. Sure an extra $500 a month or even year is definitely welcome but you can't live off of it.

Adsense was good income 3-4 years ago but not anymore. I also feel we'll see the same deterioration of SEO in the next few years.

Tom
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Old 12-14-2007, 02:53 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

I have to fall in line with the majority.
I have several sites that maintain a steady traffic flow and while click throughs remain fairly consistent, payments have dropped considerably.

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Old 12-14-2007, 02:53 PM
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Talking Adsense/Adwords are getting crapier by the day, but what is the alternative?

yes, definitely Adsense/Adwords come up with more and more crap every day. But what is the alternative? I have not found anybody who would pay me more than them as advettiser and also i do not know of anybody that delivers better traffic than them for the same cost. any suggestions are appreciated.

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Old 12-14-2007, 03:07 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

Early 2007 I signed up with Vibrant Media (Intellitxt) and have been extremely happy with them. Your site must have high traffic to qualify, but it's worth applying to them. My Intellitxt payouts now exceed Adsense even though my Adsense impressions have skyrocketed they reduced payment - which forced me to look elsewhere for income - and I'm glad I did. Diversify!

Here's the Vibrant Media application process (text copied from their website).

How do I Join?

To join the program and get your Referral Awards simply send an email with Vibrant Ads Referral as the subject line to bdusa@vibrantmedia.com if in the US or bduk@vibrantmedia.com outside the US.

Please include the following information:

The name of the site(s) you wish to refer
The contact details of the person we should get in touch with
Your site(s) name
Your contact details
In addition, let us know if we can share your name along with your success using Vibrant Ads!

--------

Another new program is ADSDAQ ADSDAQ - A New Advertising Exchange from ContextWeb
They don't have a referral program yet so this referral to you is my treat!
I signed up at the end of November and so far they have easily made up the difference of income that I have lost from falling Adsense funds.


Hope this helps someone
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Old 12-14-2007, 03:28 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

Adword is dead for me, it doesn't convert for me at all.
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Old 12-14-2007, 04:09 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

I took all Google ads down on the majority of sites,
there are still a couple I haven't gotten to yet, and replace them with affiliate links when I do,

if not I would rather have no ads than a Google ad on my sites, but there ARE plenty of alternatives
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Old 12-14-2007, 04:09 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

bijan814 - well here there is another. I get lots of clicks not many sales. Find out where G is placing your ads!!
That's where the quality score became relevant and landing page come into question,quality Score$%$ came into play.
Google says you get clicks and no sales because your product or landing page sucks, I say the traffic from Google SUCKS!
My conversion rate on Yahoo! is incredible MSN not that bad 30% possibly, Google? I forget the last conversion.

Google has less advertisers willing to pay ludicrous fees and many more have figured out their content networks are horses crap to put in nicely have gone away, their core financial base.
Yet they still allow arbiritidge and domains for adwords, if they are trying to fight spam they really got me baffled.
As a matter of fact they seem to be encouraging it, at the expense of the user.

Good Luck Google fan bois real soon you'll be all alone.
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Old 12-14-2007, 04:09 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

Wow!! I went out for a few hours and came back to see I'm not alone.

I should clarify. I have about 20 sites on different topics and I post faithfully ever 2 days with the weekend off. Most of my sites are 2 1/2 years old and so they are robust sites.

The adwords is not for me but for a client I have who was using adwords and needed some help as he did not understand why he was paying money when no once had clicked. It was during this I discovered some of his ads on porn sites and yet his site was about investment vehicles. That's when he ended that relationship.

I guess the concensus is that Adsense and Adwords are dying if not completely dead.

How sad. I was making a good income until 6 months ago when the floor went out from under me.

I've adjusted and gone to other revenue ideas that do not involve Adsense. If there is no change, then in March I will probably abandon adsense completely.

My customer abandoned Adwords in August and his site continues to prosper using other means of getting visitors.

Thanks for all the feedback.
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Old 12-14-2007, 04:23 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

There are definately long tail keyword sentences on Adwords that I make money on. I sell physical goods which I spend up to 12% on advertising (different business model then online service or software sales LOL).

We evaluated advertising on the "content sites" through adwords years ago and found that almost 95% of the traffic was coming from fradulent click activity. Plus my ads on the content network had a sell through rate of less than .002% that means for real goods which I spend up to 12% I could never make this work.

Now I come to the real crux of my question.
We do industry shows, have sales reps calling on accounts, and send out catalogs.
For those selling real goods wholesale, what marketing techiques besides SEO do you find most successful to aquire new leads?

I'd love to hear from you guys in this question.
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Old 12-14-2007, 04:23 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

I've been doing AdSense and AdWords since 2002. I used to spend as much as I made to drive traffic to my products without net cost. It has been a constant fight over the years to keep my ads in a good position . . . had to go to 37 discret sites to be sure that the most important keywords had sufficient presence in the site pages. When all were combined on a single page, I couldn't get decent rankings for any.

Also, Google has refused my best ads . . . I make software for investors that help them invest in Fidelity and Vanguard mutual funds . . . that worked fine until Google decided that there was no such thing as fair use of trade marks. Even a letter from Fidelity saying that my use of "Fidelity" did not violate their marks was worthless . . . Ads I tried to change got refused and required special appeal. Also, random Google scans would cancel ads even if they weren't changed and even if thay had been successfully appealed previously.

Through all this, my Google adSense revenues a have varied from $1,000-$700/month . . . improving over the past month. At one point in late 2002, I was up to $3000/month, but then Google made changes that cut me back to currentl levels. Since mid2003, I haven't seen a lot of difference in my adSense revenues.
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Old 12-14-2007, 05:14 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

Quote:
Originally Posted by SemAdvance View Post
Your client cannot spend $500.00 on Adsense since Adsense if for publishers to earn money...

Your client spent $500.00 via Adwords to run ads on the Adsense network which as most marketers know is akin to shooting oneself in the foot, the quality of most Adsense websites is very poor and as such does not drive a targeted buying consumer to the advertiser.
AdWords and AdSense ads are quite different things.

AdWord ads are published on those SEs which are affiliated with Google and, if opted for by the advertiser, on those sites which are part of their Content Match network.

AdSense ads are displayed only on those sites which are enrolled as AdSense publishers.

The client may very well have paid $500 for clicks on his AdSense ads.

Unfortunately, the OP used "AdWords" and "AdSense" as though they were interchangeable, so it's not really clear which his client is using.
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Old 12-14-2007, 05:38 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

Quote:
Originally Posted by deepsand View Post
AdWords and AdSense ads are quite different things.

AdWord ads are published on those SEs which are affiliated with Google and, if opted for by the advertiser, on those sites which are part of their Content Match network.

AdSense ads are displayed only on those sites which are enrolled as AdSense publishers.

The client may very well have paid $500 for clicks on his AdSense ads.

Unfortunately, the OP used "AdWords" and "AdSense" as though they were interchangeable, so it's not really clear which his client is using.
I apologize. I did mean to use Adwords in my PS. It was his ADWORDS account that he was paying money for no clicks and found his ads on porn sites. The response from ADWORDS customer service was completely inadequate to the situation.
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Old 12-14-2007, 05:41 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

We' ve done alright with Adsense. Mainly put the ads there because we ended up ranking okay for some general terms and most of the people searching for those terms wouldn't be interested in our service so the Ads give them an option to go to.

We are starting to look to ad some affiliate links, but it is hard to find a good one. Some people swear by Commission Junction, ClickBank, etc. Others hate them. Seems about 50/50 so not sure where to go.
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Old 12-14-2007, 05:56 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

Quote:
Originally Posted by ashley3471 View Post
I apologize. I did mean to use Adwords in my PS. It was his ADWORDS account that he was paying money for no clicks and found his ads on porn sites. The response from ADWORDS customer service was completely inadequate to the situation.
If AdWords listings were appearing on porn sites, then such occurred because Content Match had been left opted for, which is the default setting, and/or Site Placement ads were employed .

Google provides for your opting out of Content Match (Pay-per-Click), as well as opting in with some selective site blocking. Site Placement (Pay-per-Impressions) listing are strictly an opt-in feature.

As for "no clicks," were these Pay-per-Impressions listings? If they were Pay-per-Click listings, then there must have been clicks in order for charges to accrue.

In either case, Content Match and Pay-per-Impression listings are those which bring the greatest risks.

One should always get a feel for the waters by 1st employing PPC Search Match listings alone. Then, after gaining experience in that arena, gingerly try the others, settings stop-loss points by way of limited budget and low bid settings.

Last edited by deepsand; 12-14-2007 at 06:04 PM.
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Old 12-14-2007, 06:27 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

From a user standpoint I despise adsense....and I have learned that the answer to whatever I am looking for is usually not over in that line of links. What is usually over there is another strand of sites trying to make money by getting me to click a link. When I was looking for information of protuburous wallygumpers, I get adsense. It is annoying to have to wade through the sites deidcated, only as links to othersites and on principle I refuse to take that route. It's a case of once burnt twice shy. And I think I am not the only user who feels this way.
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Old 12-14-2007, 08:28 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

Adsense still pays - but I've noticed significantly lower click-through rates and (on my site, anyway) that's the reason for lowered ad revenue. The per click money is about the same as last December.

I'm not sure why that is; my site ad structure is the same.

I'm wondering if anyone else has noticed poor click-through rates (and poor revenue) associated with those ads that take up an entire skyscraper ad set; in other words, rather than five small ads, there is just one large ad. I've been removing those if they are obviously irrelevant to my site content; that seems to help.

Anyone else had bad luck with those large size ads?
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Old 12-14-2007, 11:54 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

Yuppers. Tried both Adsense and Adwords on different sites, both were dead losses.
I've really come to hate Google. The company endeavours to project itself (through clever PR) as this benevolent, "democratic" entity when in reality it is a greedy, corporate monster which for years has been systematically gobbling up whatever revenue there was to be made online. Google charges website owners for its services, then directly competes with these same customers all across the board. It sets out rules that website owners are obliged to follow (because if they don't, Google may "penalize" them or remove them from its index), but exempts itself from these rules (eg, the "no selling links" edict).
The truth of the matter is that Google has become way too powerful, and is now preventing website owners from earning revenue online: if there is money to be made anywhere on the web, Google is there already, using its virtual monopoly to grab the lion's share. Ordinary website owners/online companies are forced to fight over the crumbs Google leaves behind.
There is no Web anymore; there is only the Google.
IMO Google revealed its true corporate colours when it agreed to collude with the Communist dictatorship of China, in return for a slice of the Chinese search engine market.
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Old 12-15-2007, 01:10 AM
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Default I only pay 1 cent

I'm an Adwords advertiser...I pay only 1 cent for Adsense clicks due to the low quality...don't get many penny clicks.

Perhaps that is why adsense revenue is decreasing...because many advertisers are decreasing the cost per click of Adsense clicks.
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Old 12-15-2007, 04:22 AM
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Default Re: I only pay 1 cent

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Originally Posted by qh4dotcom View Post
I'm an Adwords advertiser...I pay only 1 cent for Adsense clicks due to the low quality...don't get many penny clicks.

Perhaps that is why adsense revenue is decreasing...because many advertisers are decreasing the cost per click of Adsense clicks.


Yes, My adsense income reduced.. Clicks increased. Google pay less amount per click.
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Old 12-15-2007, 08:13 AM
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Angry Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

Quote:
Originally Posted by Kate Lennon View Post
The company endeavours to project itself (through clever PR) as this benevolent, "democratic" entity when in reality it is a greedy, corporate monster which for years has been systematically gobbling up whatever revenue there was to be made online. Google charges website owners for its services, then directly competes with these same customers all across the board. It sets out rules that website owners are obliged to follow (because if they don't, Google may "penalize" them or remove them from its index), but exempts itself from these rules (eg, the "no selling links" edict).
The truth of the matter is that Google has become way too powerful, and is now preventing website owners from earning revenue online: if there is money to be made anywhere on the web, Google is there already, using its virtual monopoly to grab the lion's share. Ordinary website owners/online companies are forced to fight over the crumbs Google leaves behind.
There is no Web anymore; there is only the Google.
IMO Google revealed its true corporate colours when it agreed to collude with the Communist dictatorship of China, in return for a slice of the Chinese search engine market.
Oh wow, this is unusual. I guess the year I was away building out sites things changed even more at the google monster.

Kate seems to have hit it close to the head. I once defined Google as “the largest advertising link farm on the Internet.” That is it’s business model.

Google is an advertising network of affiliate websites paid to provide landing pages with content for it’s advertisers. The network is homogenized through rules of behavior and design as well as content dictated by Google. Inclusion in returns on results in their listings of affiliated websites depends on how well you adhere to their rules. Only those websites willing to submit to the homogenized rules of structure and selling space to the Google webfarm are admitted. Anyone caught optimizing for such rules will be penalized. Anyone caught buying links from anyone but Adwords will no longer appear in results. You cannot use affiliate networks other than Google’s since they don’t pay and if you do Google penalizes you again.

Google sells links. Google sells links, SETS Page Rank, and SERP! Google is a monopoly as much as Microsoft ever was (you always had choice of operating systems yet…) Google tells its affiliate websites exactly how to set a site up and because it cannot find a way to determine quality it relies on keywords and sitemaps provided by its affiliates. It then sells the space to advertisers and provides search results on its webfarm search engine ranking the ones that match the affiliate sites adhering to the rules highest. So that is why adsense sites suck and the house will fall. But “evil” will go on as it has diversified knowing its days are as numbered as Alta-Vista was.

Google does not present itself to the stock market as a search engine. It is a huge corporation now whose advertising paid link web farm (the so called “Google Search”) is only a part of. Kate you cut to the chase and we need new search engines that do not live from the blood of their listings nor dictate the content.

Revenue for content is a hard item to fill. Content must partner with product directly. The commission crossroads suck because the ads often appear where no one cares. What stops people from contacting sites to get their ads on there? I contact people that I think would do well with an ad and ask them. It works. If they tell me to go to commission omission then I tell them I don’t go to middlemen. I am not selling my space to brand other sites with no payback as that is unreasonable. You want signage in my store well give me something.

Anyway, Google gave up being a search engine when it developed an advertising webfarm.

Last edited by onlinetv; 12-15-2007 at 08:29 AM.
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Old 12-15-2007, 08:30 AM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

I have surprised how many webmasters have put the the AdWords and AdSense to their site. Google does not even tell you their commision rate? What I have heard also that their statistics sucks.
Having now enough traffic in my blog I decided to go back to some affiliate program. Internet Marketing Center was making me few customers per month previously with their generous commision and as their strategies seems to be working also today (even I dont agree with design and pushing slaes issues), they have done much better than me.
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Old 12-15-2007, 11:18 AM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

We took off the Adsense LONG ago. The logic behind the decision? We'd get about 1-3 cents for every customer who clicked on their ads. Google, on the other hand, was making out like a bandit. We figured it was about $1 for every penny or two we were making. It just didn't seem worth it to us to lose a potential customer to our competitors for a couple pennies.

And I don't know if you think this or not--but when I go to a website full of Google ads--it just looks less professional and less reputable. As a browser, I'm not only annoyed, but I'm less likely to return to that site.

Just my thoughts!
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Old 12-15-2007, 02:33 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

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Originally Posted by SemAdvance View Post
Google has a problem doing no evil and continually degrades publisher income.
You can not say.

Google has a problem doing no evil = Google continually degrades publisher income.
  1. Isn't this one of the most competitive businesses on this planet?
  2. Isn't that experience what many experiences in a market economy? Do you have a better model or alternative?
  3. There is one very big advantage with Google AdSense. You do not need to continually monitor the links, change links and look for broken links. Time = Money.
Quote:
Originally Posted by SemAdvance View Post
Your client spent $500.00 via Adwords to run ads on the Adsense network which as most marketers know is akin to shooting oneself in the foot, the quality of most Adsense websites is very poor and as such does not drive a targeted buying consumer to the advertiser.

You would probably serve your client best by finding professional marketing help.
Exactly for some providers.

I sincerely hope that the next big hit from Google will be those that steal and copy content without citation. That is against the very heart of the Google algorithme, citation via link votes. It is unprofessional to copy without citation. It is unprofessional to copy too much from a given page.

Creating a science of the web.
  1. Which SE will be best?
  2. Which web masters will be best in different industries?

Last edited by kgun; 12-15-2007 at 02:47 PM.
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Old 12-15-2007, 02:55 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

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Originally Posted by dann View Post
At the same time they are rewarding the fat spenders with high CTR scores with lower rates and placing them higher in the GSEP (google search engine pollution) rank.

It's time to not rely on Google for anything, you must have a Backup plan.
Since Google has dicouraged buying links, you really have no other choice but to buy advertising from them if that iws what you want, but if you use your imagination a little, do some reaserch and cross the tees and dot the eyes you can thrive without Google.

My advise to anyone with a mind, there are plenty of ways to make money online, Google just made it a whole lot tougher. Get rid of that googlesyndication.com paying pennies per click and make something that attracts people to you and your products and opinion.

It pays my bills. Bye Google, nice knowin' ya before you became evil.
Dann
Dann, who are you?

Quote:
Originally Posted by purplepaisley View Post
Likewise here, I feel your frustration. Myself and an associate have both had massive drops in adsense revenue the last few months, after previous months of steady increases beforehand. A large portion of the ads recently are irrelevant rubbish, like adsense spam, they can afford to bid high because no-one would click on them anyway. New ones come in almost as fast we can block their urls.
purplepaisley, who are you?

That was the first two from the faceless community. At least, Google has a face.

Last edited by kgun; 12-15-2007 at 03:01 PM.
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Old 12-15-2007, 03:04 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

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Originally Posted by RegDCP View Post
I have to fall in line with the majority.
I have several sites that maintain a steady traffic flow and while click throughs remain fairly consistent, payments have dropped considerably.

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Old 12-15-2007, 03:06 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

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Originally Posted by snowflakegirl View Post
- and I'm glad I did. Diversify!
That is the classic way of reducing risk.
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Old 12-15-2007, 03:07 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

I was doing great with Adsense revenue up until the end of September when earnings plummeted..

(I earned over $1000 in September - but only 668 in October - despite increased traffic! - and it looks like it will be even worse in December).

For full details see my 'make money from photos online' link in my signature.

It is not at the point where I want to get rid of Adsense completely - but it sure is making me consider alternatives!
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Old 12-15-2007, 03:14 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

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Originally Posted by pauliii View Post
Also, Google has refused my best ads . . . I make software for investors that help them invest in Fidelity and Vanguard mutual funds . . . that worked fine until Google decided that there was no such thing as fair use of trade marks. Even a letter from Fidelity saying that my use of "Fidelity" did not violate their marks was worthless . . . Ads I tried to change got refused and required special appeal. Also, random Google scans would cancel ads even if they weren't changed and even if thay had been successfully appealed previously.
Interesting. I have 20 years of background from the research department of the Central Bank of Norway and I was declined by Fidelity. I have even rated and sold their funds for large companies, so I know their products better than many out there.

I never forget that I was rejected. I never forget that I was accepted by Google.

Last edited by kgun; 12-15-2007 at 03:37 PM.
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Old 12-15-2007, 03:19 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

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Originally Posted by jordanmcclements View Post
It is not at the point where I want to get rid of Adsense completely - but it sure is making me consider alternatives!
Don't give up your project. Ireland is becoming a financial center in Europe, but at present many markets are in trouble (and that may last for a long time).
  1. Competition in a emerging market is much easier than in a mature market.
  2. That is like a natural law in a competitive market.
  3. And there may be waves. Sometimes patience is the KW. Not to forget hard work.
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Old 12-15-2007, 03:23 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

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Originally Posted by deepsand View Post
Google provides for your opting out of Content Match (Pay-per-Click), as well as opting in with some selective site blocking. Site Placement (Pay-per-Impressions) listing are strictly an opt-in feature.
In addition you can use stop words and section targeting etc.
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Old 12-15-2007, 03:53 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

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Dann, who are you?

That was the first two from the faceless community. At least, Google has a face.
Well that is not what this community is all about, if you want an introduction that's fine, but what I cannot and will not do is place signature links and tell you my life story.
My employer and our clients do not like employees to reveal who they are working for and what sites they are promoting.
I have my own sites, they are not seo or sem related so why give my competition an edge, why leave a dirty trail of fingerprints all over the web when I am expressing my personal opinion.

Google has a face?! Oh really, and what does that resemble. This has to be the most misguided statements in this thread.
I participate in this forum with no other motive other than expressing my opinion, I am not stating facts, promoting my business or trying to discredit another.
I only speak through experience, I have made some catastrophic business decisions in the past and only hope to save others from the heartache of making the very same bad decisions.

I only come to "webmaster" forums on my own time on my own computer, I do not waste time at work or otherwise put a risk my employers reputation by associating myself with them, my business or our clients by revealing too much.
If you really have truth to your argument, state facts and don't perceive every post you make to be a revelation or a simple link drop just because you have links in your signature or a very descriptive profile. I cannot do this, I'm sorry if that discredits my posts.

If Google had a face since the IPO it has been nothing more than jet airplanes, buyouts, layoffs and insane hiring/firing and every hairbrained practice to rush every flawed gadget and effort to muffle MS, and of course patents, they have not contributed a single thing to the www, which most of us here have, with very little or no reward from the consumer "Google", when you look at the content stealing, anti privacy, daily fud machine that it really is the face of Google is quite ugly.
Just my opinion kgun, not my life story.
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Old 12-15-2007, 04:03 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

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Originally Posted by dann View Post
Well that is not what this community is all about, if you want an introduction that's fine, but what I cannot and will not do is place signature links and tell you my life story.
My employer and our clients do not like employees to reveal who they are working for and what sites they are promoting.
I have my own sites, they are not seo or sem related so why give my competition an edge, why leave a dirty trail of fingerprints all over the web when I am expressing my personal opinion.
I can accept, respect and understand that, but nevertheless it is a minus, at least in finace and economics that is my main education and experience.
Quote:
Originally Posted by dann View Post

I only come to "webmaster" forums on my own time on my own computer, I do not waste time at work or otherwise put a risk my employers reputation by associating myself with them, my business or our clients by revealing too much.
If you really have truth to your argument, state facts and don't perceive every post you make to be a revelation or a simple link drop just because you have links in your signature or a very descriptive profile. I cannot do this, I'm sorry if that discredits my posts.
Note this is a forum for eBusiness professionals (and in my view it is (one of) the most professional). IMO, a face and a link in your signature is a pluss. You may even be included in my and other link collections. That is my personal view. I respect your decision to be faceless, but then your statement about the major SE is not taken so seriously by some members and surfers, that know the business.
Quote:
Originally Posted by dann View Post
If Google had a face since the IPO it has been nothing more than jet airplanes, buyouts, layoffs and insane hiring/firing and every hairbrained practice to rush every flawed gadget and effort to muffle MS, and of course patents, they have not contributed a single thing to the www, which most of us here have, with very little or no reward from the consumer "Google", when you look at the content stealing, anti privacy, daily fud machine that it really is the face of Google is quite ugly.
Just my opinion kgun, not my life story.
Yes, that is your opinion.
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Old 12-15-2007, 05:38 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

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Originally Posted by kgun View Post
<snip>
Note this is a forum for eBusiness professionals (and in my view it is (one of) the most professional).<snip>
How odd that you should mention that at this very moment, when I was the midst of pointing out to a number of the regular members of TechRepublic, a CNET site for IT professionals, one which is largely "self-regulated," how immature their behavior was in regards to the "welcome" they gave a new member from India, one whose command of the English language is slight indeed.

The sheer volume and persistence of the ridicule heaped on this poor fellow reminded me of a group of kids making fun of the one who "talks funny."

Of those there involved, only one had the good sense and courage to publicly apologize in a genuinely contrite fashion. Of the others, and despite the fact that I mentioned no names, several have taken to flaming me for having taken the whole to task for their egregiously rude behavior, indicating that, as they were "regulars," and many of them "TR Insiders," it was theirs to decide what was and what was not appropriate behavior. Of course, they ignored the fact that I too am a regular, with tenure greater than many there, and also a TR Insider.

I mention this because I am very close to holding this forum up to them as an example of what a truly professional site, one where it is exceedingly rare to find incivility.

It's reassuring to know that this perception is shared by others.

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Old 12-15-2007, 05:49 PM
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Default Re: Google Adsense/Adwords - Is It Even Worth It Anymore?

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Originally Posted by maxsun View Post
We took off the Adsense LONG ago. The logic behind the decision? We'd get about 1-3 cents for every customer who clicked on their ads. Google, on the other hand, was making out like a bandit. We figured it was about $1 for every penny or two we were making. It just didn't seem worth it to us to lose a potential customer to our competitors for a couple pennies. <snip>
At least part of that owes to the fact that the portion of that paid by the advertiser which is distributed to those who publish the ads becomes increasing smaller as the number of publishers increases.

Google's slice of the pie remains fixed, leaving a fixed slice remaining for the publishers. The more publishers, the smaller their individual slices.

Dislaimer: This is not based on first-hand knowledge, as I have eschewed running AdSense campaigns for the same reason that I avoid Content Match placements - the lack of control over where ones ads appear. Rather, it is based on posts in this forum by those who evidence having sufficient experience with publishing AdSense ads so as to be deemed reasonably reliable sources.
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