When I first started with Adsense I was making $1000 per month, now its $300 and it has been going down $100 per month for 7 months....while the visitor counts go up.

The content is always the same (95%) and its not the same visitors...so I am not sure why this would happen.


Any thoughts?

Thank yu

__________________
Gary
www.pilotjourney.com

I seem to have been experiencing the same thing. I think it is the time of year partly, but I do think that when a site does not change much then viewers begin to get "adsense blindness". They begin to ignore the ads. Have you tried doing testing with different colors, formats, etc?

Chris Chandler
Web Design by Web DeZion

If the site is stale, this is understandable. Freshen it up some. That means fresh content above all else.

__________________
Custom WordPress Themes, CubeCart templates, ModX templates, Movable Type templates. ~ B1tchslappin Political Blog ~ GreenSpeak Community Action

Hi nashville,

Same thing happened to my AdSense earnings. Throughout 2004 I was earning around $15,000 per month (started to drop around September that year). 2005 dropped to around $6,000 per month. 2006 was $1,000 per month. Same traffic, CTR etc.

However over the same time period my advertising costs went from £0.95 per click to around £4.25 per click for my main business (UK mortgages). Today I can't get my ad to show on Google's 'content network' unless I spend £20 per click for keywords like "secured loans" and £5.00 per click for "mortgages".

So why does it cost cost me about US$39 per click for the keyword "secured loans" on the content network yet I earn US$1 for someone clicking on a similar ad on my secured loans website? That works out to be a pitiful 2.5% revenue share.

My revenues started to drop immediately after Google's IPO. So the answer to our problem probably lies with Google's need to increase profits for the shareholders & the easiest way to do that? Screw the publishers.

Very simple explanation

As an example

Each advertiser pays $1.50 per ad per day.

Google keeps 50 cents so that leaves $1.00 to be split between publishers

When you started there were 10 publishers publishing ads, and each time someone clicked you earned 10 cents

later in time there were 20 publishers publishing ads, and each time someone clicked you earned 5 cents.

Now there are 100 publishers publishing ads, and each time someone click you earn an astounding 1 cent.

Hope this helps!

__________________
Payday Loans
Costumes

Your earnings are the same as the post above and yet our advertising costs are
a reverse in a way....

in 2004 there was a few advertisers to compete with nice low CPC price not much bidding.

2005 some more advertisers joined in - CPC price rises due to same supply & increased demand.

2006 more joined in - CPC price rises due to same supply & increased demand.

2007 more of the same above.

2008 2009 & 2010 predicted to include more of the same.

Peace

__________________
Payday Loans
Costumes

I don't see for every one earning has gone down. For some it has gone up also.

Over time if your CTR is going down then try to change your location of ads , color , type of ads etc... You may think of ad blindness here.

If your CTR is same and earnings have reduced then you can think on the trust or quality issues of google. Recently some accounts were suspended by google and mostly those who were driving traffic through different sources ( not organic ) for sole purpose of generating clicks were affected.

I am not pointing any one but give some more details about your traffic sources, how the contents are added, over the year growth in traffic etc.. are required before deciding any reason.

__________________
PHP HTML SQL tutorials and articles. Free scripts:Web Hosting Directory:Funny Star Jokes:

Last year Google added an option for advertisers that they could pay a different price for search clicks and content network Adsense clicks...they also lowered the minimum bid to $0.01...before if an advertiser wanted to bid a high price for all his keywords like for example $1.00 per search click, he would also be forced to pay $1.00 per click for all his content network/Adsense clicks...now he can pay $1.00 for search clicks on $0.01 for Adsense clicks...many advertisers have lowered their prices for content network/Adsense clicks since they know these clicks are lower quality and do not convert as well as search clicks.

__________________
You'll love this free traffic site...now it's getting me 4,000 targeted hits every day.
http://www.traffficswarm.com/wpw.html