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Google AdWords/Google AdSense Discuss topics specific to Google's AdWords and AdSense programs.

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Old 02-13-2004, 12:36 PM
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Default How To Maximize Adsense.

Depending on how you use Adsense you click thru rate can be anywhere from less than 1% to 25% from your traffic.

A lot of what determines whether you get a click is how the Adsense links are set up on your page, how your page is set up, how much traffic you get to your page.

In any case Adsense, worst case, should make you enough money each month to cover the cost of your web access, hosting and traffic generating costs.

One way to increase your Adsense income is to optimize a page on your site for it.

Since the Adsense people are looking for targetted content to display on, give them what they want.

However, what you want to do is create short, easy to read, knowledgeable content with relevant keywords used in the text and have as few links as possible on this page.

Here's an example of what I mean. Take the keyword Golf for instance. It gets searched for quite of bit and people who are interested in Golf want to know how to improve their game.

So the content of your Golf page should help them out with say a Golf Tip Of The Month and/or a review of some golf product with a text link imbedded in the review or available for them to get more information or buy the product from you.

I like to use horizontal Adsense banners in this situation because your page design is important. Besides providing the viewer with worth while information it should lead the viewer into clicking on an Adsense link without asking them to do so.

In this golf example, when the viewer gets to the page the first thing he sees is the TIP or whatever you told him in your ad copy to get him to go to this page.

This is immediately followed by the horizontal Adsense banner. - I like the four ad one best. The whole content and Adsense banner thing should be seen on one screen - no scrolling needed.

The Adsense banner is followed by a search form that pays you for the search with the text above the form saying something like 'To find whatever you desire fast and easy, use the search form below.'

If you want, you can use post another affiliate link below the search box.

I like to say something like: This page was made possible by the following advertisers' and simply spin one of my merchants banners and a banner exchange banner.

Follow this with a "Thank you for visiting and a bookmark' so they can come back next month for another tip or review.

Basically, what you have just done is given the viewer what they expected to see, and some out options after they get what they wanted.

The options are limited. The 'back button' is one option, the text link to the review product is one option, four adsense click options, the search option and the two advertising banner options are other options.

Most people ingnore the bottom 2 banners, but they have a purpose for being there.

The first one I use to check the traffic.
I use it like a counter. If it gets a click thru or sale - great but what I want to see is how many times the page is seen and what the discrepancies are from any other webstats program I am running.

The banner exchange is used to get my banner seen on other sites. If I get a 1 for 2 return, I get 1000 of my banners shown for each 2,000 visitors. If I get 30 exchange traffic visitors per month and 3 click on an Adsense link it's extra money.

You can pretty much figure that 5% of your viewers will use the search box, so you make a some money there. The other 95% will use the back button or click on an Adsense link or the product link.

In any case you will almost always see 15% of your traffic click on an Adsense link.
One because the links are targetted to your viewers interest, he/she is in a searching mode, since they came to your page to look for a golf tip in this case, and because you didn't give them any other choices.

So if the average Adsense return from the keyworded page you created is $.20/click,
and you get 15% CTR on the Adsense links you'd make $30 per 1,000 visitors to just this page - more or less, not counting, product sales if any or any searches.

And guess what - that's $900 per month if you can get 1,000 interested people a day to your page.

The only thing you really have to sell is getting people to view that one page.

Everybody wins, the viewer gets some content, Adsense is happy and you get a nice check every month.

If you get lucky and have this page highly ranked in Google or Yahoo for the relevant you can make some serious money from just one simple page and you don't have to worry about if some fool merchant can convert your traffic to money.

Optimize your site to get a high percentage of Adsense clicks, it's easy and profitable.
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Old 06-02-2004, 05:28 PM
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This site seems promoting a method to increase adsense revenue, I do not how legal that.
http://googlelovers.com
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Old 06-06-2004, 05:10 PM
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Default how do we get this search box for Google Adsense

Dear Mastermind,
Great article; I would like to increase what i make from google adsense; right now i make an average of 60 cents a day; I have done a lot of the things you say, like putting 4 horizontal boxes on top and also i have tried to color coordinate; I don't have any info on this search box you are talking about; can you give me more info on this; also can someone take a look at my site to see if our google adsense is in position to maximise profits???
Thank you
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Old 06-10-2004, 02:09 PM
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Default nicely done

Master mind thanks for sharing. Jasse - I still dont understand why people even bother with the adsense cents. I still havent heard of anyone making any decent money and if they do they are getting huge traffic and should better direct that traffic themselves. In your case Jasse I think you dont have enough traffic to really see any more money than what you see. Your Alexa rank puts you in mid 6 figures so your traffic is not significant enough for making adsense sense. (Alexa can be wrong in suggesting more than actual traffic - but not the other way around) BUT the Adsense works very well on your site visually. Great job. They are so well placed that they even give you credibility!! So - focus on improving your traffic 2-3-4 fold. Then be ready to drop them. my 2 cents.
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Old 06-10-2004, 03:55 PM
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Default Thanks

Mastermind,

Thanks for the post. Great stuff there. The problem I see is how do you incorporate a page with only 4 links into a full website? Is this one page your entire site? I'm just confused on how you could get any traffic to a page with only these links.

Could you explain to this newbie?

Thanks,
Ryan
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Old 06-10-2004, 06:22 PM
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I support adsense for affiliate sites as with the the statistics being around 98% of visitors leave I now earn on 10% of those leaving visitors. So thats good however one of my friends who has 35 affiliate sites with up to 100 pages each stated "adsense is like crack cocain once you start you cant stop because you allways want to get that fix of daily consistant cashflow but it seems to eat away at your converting programs and cashflow tends to level out around the same and in some cases less cash flow yet we cant seem to stop! I have to admit I use it and I am hooked." But I wont place it on my product sites!
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