I Have Been Spending $5000 Per Month on Adwords. Better Ideas How To Buy Ads?

[freeleads2]

I have been spending about $5000. per month on advertising with Adwords and I am sick of them. Banning my domains, not because of quality, but because of clickthrough rates. I could care less about clickthrough rates I just want qualified visitors not clicks.

Google is so arrogant they do not even tell you why they stop the campaigns. I reset the campaigns up some work some do not. You never know why. Then I began to think. I paid Google $60,000 last year! Maybe I can spend my money more wisely. I could hire an army of full time SEO guys in Pakistan with that money. I already started some targetted co reg campaigns which are working great and costing me nothing.

If you had $5000. to spend on advertising for internet marketing related sites how would you spend it? Maybe we are just being lazy spending on our money with the Google God. Most of my traffic from Google came from content not search. So who cares about their search engine? Actually Yahoo has more non search trafffic than Google. All they have are ads on a bunch of websites. Why do I need them for that?

How would you best spend a $5000 monthly budget? Ideas? (I already know about Yahoo search. Let's do better than that.)

Thanks!

[freeleads2]

Wow, I am surprised notobdy has an idea on how to spend a $5000. advertising budget. I may run this post on another forum and see what other results I get. If they are good I will post them here.

[Tubby]

O.K.
Title the new thread, (when you come back) "I paid Google $60,000 last year!"

[Feydakin]

Leads generation is a tough market, I had a few clients in there.. Obviously you were making money at $5k/mo or you wouldn't have kept spending it..

The problem with SEO for a lead generation site is that you are fighting with all the others and getting natural traffic for whatever you are generating leads for is tough.. I think you might be better served finding several communities that target your niche and buying banner adverts..

Say you are in the maritime law category.. Get on the fishing boards and buy banner ads where there are people with boats that might need a lawyer.. etc etc etc..

[explorador]

You could try browsing webmaster forums on the sections of "ad space for sale", or post "want ad space". Sure, many are low quality but you could find some good sites that are worth investing some money.

Also, depending on your market, search on the web for websites you consider would help you in promoting your sites and make an offer, or read their "advertise here" section as many many sites already have this info.

[freeleads2]

Hey I love the idea for the new title! I have been paying Google $60,000 per year! Much more dramatic. You are a good ad writer! Yes, I managed to make money with Adwords in the internet marketing and lead generation world because I am an autoresponder freak.
My focus would be to get the lead and send them over time to about 6 websites many with recurring billing and my own products. I agree with you as well about finding niche websites to advertise on. Basically that is all the Adwords is doing anyway.

The problem really came recently when they slapped my campaigns because of low clickthrough ratios. I began thinking how much money I had been spending with them and maybe I could get a bigger bang for my buck using more creative techniques outside the ppc model. I also thought if I even wanted high clickthrough rates. I want qualified visitors not just lookers. Better to put the price in the ad and scare away tire kickers. But this is not in Google's interest. They want the clicks.

Thanks for the input.

[freeleads2]

Explorador, really worthwhile tip on how to find ad friendly websites. Thank you!

[crankydave]

I've had far better success with niche advertising than with adwords. I mean far better. Am able to generate 7X+ returns. It's all about finding the niche(s) that work for you.

Look at the genres in general. Then drill them down to where your target market(s) are likely going to congregate. Target your advertising to those indivudal markets/visitors.

Dave

[Ravenhawk]

Hello you might consider looking into a different advertising ppc or cpm campaigns, I have found that Project Wonderful: Everybody wins. has given me a better return on my limited budget than adwords you could also check out a couple others like BidVertiser - Pay Per Click Advertising On Sites Of Your Choice. or WidgetBucks: the Internet's fastest growing ad network these may give you some ideas on where else you can spend that advertising budget.

[Barefoottech]

1/ Targeted Link advertising Ever wonder exactly why Google hates PAID LINKS.
2/ Targeted Banner Advertising. Find the type of site your targeted potential clients use and buy ad space on those sites.
3/ Targeted Social MEDIA Advertising. Twitter, Facebook and similiar sites can be goldmines for clients.

You want niche clients to TARGET your business so why not target them with your promotions.
Adwords are a good way to spend advertising dollars in certain areas, but also are an easy way to WASTE advertising dollars.

[wpriley]

I don't think (for most sites) that SEO can totally replace PPC (or vice versa). If you're in to PPC, it's difficult or impossible to maximize your goals without using Googleas they control 75% or more of the viable paid clicks.. I'd suggest:

1) Discuss your issue's with a Google AdWords specialist at 800-516-0530.

2) On that call request a free optimization of your AdWords campaign. This takes a couple of weeks for Google to complete and leaves your old campaign(s) in place but suspended. If it doesn't provide better results, you can quickly switch back to your old campaign(s).

Pat Riley

PS - I manage Google AdWords on about 30 sites. I've turned their Content Network off on all but one of these finding that their Search Network provides more cost effective results for me even when the average cost-per-click is higher.

[SEObyCanz]

Hi.

I always considered I'd call myself a failure if any of my SEO clients had to use adwords or any PPC after i had worked with their site. So far I haven't failed at all.

One client was spending $1500 a month and receiving 120 clicks via PPC I worked with them for 6 months all up, at month 2 they stopped PPC and were getting 150 visitors, and almost 90% more conversions....

Anyway for your question, paying for advertising is a rocky road, depending on what you want your advertising to do, generate links, or build your organic ranking in search engines, for relevant keywords, this second outcome can be worthwhile.

I just took a look at your site, why haven't you done SEO on it? Wouldn't it be better to rank well organically than pay what did tobby say $60k a year on PPC ... wouldn't be too much of a mission to get your site ranking a lot better than it is for relevant keywords.

Lynny

[SEObyCanz]

Hi Folks replying to this post, I just checked what other posts this person has made, and he's seems to be just posting to get people to his site and join his webring.

This Matt has a video on yourtube tell how he would have to pay thousands in PPC to google, if he wasn't using his own backlinks he's created. He's acting all shocked at the thought of paying that much $3k I think it was....

On the video he was showing his webalizer stats which as we know deals with hits rather than real visitors,

Anyway, don't waste your valuable time replying to this post..... just another person looking for suckers to join this webring lol....

Lynny

[deepsand]

Hm-mm.

Today's "Special" is bogus as well; it uses a rolling date, so that every day shows the same "limited time" offer.

<p align="left"><font color="#0000FF" size="4" face="Arial"> <SPAN style="BACKGROUND-COLOR: #ffff00"><a href="#topic1">Special! For a limited time only! Register by midnight,
<script>
var mydate=new Date()
var year=mydate.getYear()
if (year < 1000)
year+=1900
var day=mydate.getDay()
var month=mydate.getMonth()
var daym=mydate.getDate()
if (daym<10)
daym="0"+daym
var dayarray=new Array("Sunday","Monday","Tuesday","Wednesday","Thursday","Friday","Saturday")
var montharray=new Array("January","February","March","April","May","June","July","August","September","October","November","December")
document.write("<font color='FF0000' face='arial'><b>"+dayarray[day]+", "+montharray[month]+" "+daym+", "+year+"</b></font>")

Might just be that the low click-thru rates owe strictly to the product being not highly sought after, a conclusion seeming supported by his post in another thread reading "Most of the traffic I get from them is from content not search."

[SEObyCanz]

OMG that's funny Deepsand.... Could use that script for something more honest so thanks.... lol

[deepsand]

Scripts don't scam people, people do.

[dbramley]

Hi,
Got to agree with contacting websites and advertising direct with them.

I run a number of websites that I host private paying ad's on and google adsense on and have noticed an increasing trend lately of national and international firms contacting me to advertise direct rather than through Google.

I think this is for a few reasons;

They get much more value for money (cut out the middleman)
They also gain SEO /backlinks
Its highly targeted

Perhaps you should look at this? Yes it is more time consuming for you but I'm sure would offer a better return.

Cheers
Dan

[freeleads2]

Lynn,

Yes I am interested in people coming to my websites, yes I did a video on how I was successful on building link exchanges and yes I am interested in having real conversations on this topic with people here. I believe I am doing this. I am not interested in "suckers" as you say. Not an accurate or friendly comment to make.

Back to your points. I did kind of give up on SEO for that particular site because it had a PR0 because of the links rotating on and off. However, that particular site is really profitable in spite of the PR0 ranking so I did not want to change the format.

I have done SEO on some of my other sites and they rank quite well for their keywords though I admit I still have work to do in this area. SEO and paid advertising are not mutually exclusive. That is great to get a client several hundred clicks by SEO but I am looking for thousands of visitors not just a few hundered. This is one of the main advantages of paid advertising. It is fast and you can get larger amounts of traffic. This is becoming more and more difficult with Google though. Good luck.

[freeleads2]

Dbramley,

Yes I agree with you completely. I think more and more people will look directly for websites to advertise on. I did not even think about the SEO implications. Good point. Thanks.

[dan2009]

IF I where you I would focus on increasing my page rank. Get listed in Yahoo, and all the other major link directories. Hire a seo specialist to help you optimize the coding on your website. I also suggest you focus on on building organic website traffic.

[povidiu]

Organic traffic it's a good solution, also do not put your eggs all in one basket. Try to divide the amount between various Ads Serving companies. At the end of the month do a check from wich the most has came in

[Martinscholes]

As a publisher I am sick of Google Adwords, too!

They made some 'improvements' and it all went wrong. I am thinking of starting to accept adverts on my site direct from advertisers.

[povidiu]

accept adverts directly on your site or direct from advertisers it can be a good step ahead, but you have to keep in mind that there are also many agencies focused on blogs, niche websites, ecc. Maybe you should talk with them too.

[jandrewee]

if you are using just search then use content
and if you are already using content then go to the best converting websites that you advertise on through adsense and make a private media buying deal with them. if you are lucky, they have never done this before and you just ask them to put a banner on there website for say $30 a month and try and make a deal. this is good because they will make more money because google isnt taking any of the money and you are skipping the middle man. and you get constant exposure from that website which will make you a lot more money by spending less money

search is what you see on the google search engines that say paid advertising or something liek that

and content is when you ad can be a banner or a picture and it goes on adsense

[deepsand]

Originally Posted by dan2009

IF I where you I would focus on increasing my page rank. Get listed in Yahoo, and all the other major link directories. Hire a seo specialist to help you optimize the coding on your website. I also suggest you focus on on building organic website traffic.

Originally Posted by povidiu

Organic traffic it's a good solution, also do not put your eggs all in one basket. Try to divide the amount between various Ads Serving companies. At the end of the month do a check from wich the most has came in

Originally Posted by povidiu

accept adverts directly on your site or direct from advertisers it can be a good step ahead, but you have to keep in mind that there are also many agencies focused on blogs, niche websites, ecc. Maybe you should talk with them too.

Originally Posted by jandrewee

if you are using just search then use content
and if you are already using content then go to the best converting websites that you advertise on through adsense and make a private media buying deal with them. if you are lucky, they have never done this before and you just ask them to put a banner on there website for say $30 a month and try and make a deal. this is good because they will make more money because google isnt taking any of the money and you are skipping the middle man. and you get constant exposure from that website which will make you a lot more money by spending less money

search is what you see on the google search engines that say paid advertising or something liek that

and content is when you ad can be a banner or a picture and it goes on adsense

Have any of you read the entire thread?

The OP's opening post here was intended, not to initiate well reasoned debate, but as bait for his multi-level marketing scheme.

[Martinscholes]

I am looking to have banners or spot ads on my sites. Can't be worse income than Google, let's face it.

[stevekolbe]

Would love to know if anyone has feedback on the SEO value of PPC ads...

[deepsand]

If you refer to the question of whether or not PPC ads serve to improve the SERP Rank, that has been discussed several times here and elsewhere, with the result that, other than a few anecdotal claims that such does happen, the consensus is that no such effect accrues.

[Armando Rochon]

Thanks for sharing. Did anyone got huge amount using Google Adwords Affiliate Marketing?

[deepsand]

Not sure what you mean, as AdWords itself is not an affiliate program.

[WordNerd]

Buy clients, not 1 time customers.

Know the lifetime value of your
'clients' and you can afford to pay
even more to get a 'client'.

What else will your 'client' need
later on in his endeavour?.

This is where your profits will
come from.

Hope this help.