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Google AdWords Discussion Forum Is Google a part of your paid marketing strategy? Are you a current web publisher using Google AdSense? Wondering if AdSense and AdWords are right for you? Discuss the ins and outs, ask questions and share your experiences here.

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Old 01-02-2009, 10:16 AM
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Default Adwords Management Software

Hi, I have recently taken over managing our own 2 major adwords campaigns.

Currently I am managing them thorugh the Adwords Google interface and a collection of my own little databases, text files and spreadsheets. Which is a pretty big job!

led me to wonder about Software which is built specifically to run Google Adwords campaigns.

I have searched it, and find quite a number but I am having difficulty making any kind of educated judgment on which may be good.

Does anyone have any good advice on such matters?

Thanks!
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Old 01-05-2009, 11:15 PM
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Default Re: Adwords Management Software

I have no answer but if anyone responds to this important question, I'd like to know what is said.
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Old 01-06-2009, 04:49 AM
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Default Re: Adwords Management Software

Software developers, there is a gap in the market here as far as I can tell!

(Someone correct me if I am wrong)

Although 'Google Adwords Editor' is a very good start, and 10 times quicker than using the web interface for most Adwords related stuff.
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Old 01-06-2009, 09:55 AM
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Default Re: Adwords Management Software

There are some online solutions for example,

Keyword Tracking and Keyword Suggestion Tool

But this is more for monitoring / reporting / keyword analysis etc rather then the actual overal managing and updating of your campaigns....
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Old 01-07-2009, 09:03 AM
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Default Re: Adwords Management Software

I am a veteran when it comes to this type of thing. Thought I don’t know any off the top of my head if you forward the sites you have been looking at I can do some research into them and let you know what the outcome is.

Cheers,

Poeticparadox
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Old 01-09-2009, 04:21 PM
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Default Re: Adwords Management Software

Has anyone used keywordmax? I am looking at it closely and it appears to do what I want. Bid and account management. I would love recent feedback on the packages performance!

Thanks
Mike
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Old 02-04-2009, 06:57 PM
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Default Re: Adwords Management Software

I'm sure if Google would remove the fees associated with using the Adwords API that you would see an influx of many software programs, "mashups", etc. I would certainly integrate AdWords into my lead generation CMS were it not for the fees.
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