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Google AdWords Discussion Forum Is Google a part of your paid marketing strategy? Are you a current web publisher using Google AdSense? Wondering if AdSense and AdWords are right for you? Discuss the ins and outs, ask questions and share your experiences here.

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Old 10-26-2007, 01:31 PM
alinkfred alinkfred is offline
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Default Adwords conversion data versus Analytics

I have been using adwords for many years to record conversions. We have also had our own internal system to monitor conversions. For years Adwords has been overstating the actual conversions. We even had Google people look at our system and they could not find anything wrong.

The conversions in Anaytics seems to be fairly close to the truth. Adwords seems to report 3 times the conversions reported in Analytics

Has anyone got experience with this same problem?
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Old 10-30-2007, 07:30 PM
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dburdon dburdon is offline
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Default Re: Adwords conversion data versus Analytics

Alinkfred,

I wouldn't mind sharing notes. I've got sites that record more in Adwords than Analytics and vice versa.
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Old 11-19-2007, 07:44 AM
prathap75 prathap75 is offline
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Default Re: Adwords conversion data versus Analytics

Fred,

We also experienced the same and we stopped relying on Adwords Reports. We have started to get reports from Analytics for our strategies.
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