I've been focusing on presentation, but its content time

[nseidm1]

Its my content comprehendable? Is the intent of my website clear? I am a provider of information, does this clearly come across? Does it seem "crackpotish"? General suggestions welcome also.

-Thanks

[MikeinFlorida]

OK so it seems to me that you have a real message to get across! However, the copy is really written in a very business like way that obviously just misses the point and you seem to know that!

So you have a choice here. Either boil it down and make it conversational or invest in a seo copy writer to do the job for you. If this is not your first website then you already know that. If this is go out and get a pro to make the site work. Otherwise, it appears to be a high quality site without alot of checking on the technical stuff on my part.

Good luck with it!

[nseidm1]

Originally Posted by MikeinFlorida

OK so it seems to me that you have a real message to get across! However, the copy is really written in a very business like way that obviously just misses the point and you seem to know that!

So you have a choice here. Either boil it down and make it conversational or invest in a seo copy writer to do the job for you. If this is not your first website then you already know that. If this is go out and get a pro to make the site work. Otherwise, it appears to be a high quality site without alot of checking on the technical stuff on my part.

Good luck with it!

Thank you for the comment. I understand that it would be increasingly profession to have a SEO copywriter to do the work; I wish I had the capitcal to do such, but at this time the website is completely designed by myself. I will continue to upgrade the content to make my purpose ever more precise. It is difficult, but the website has indeed come a long way since it founding two years ago. Thank you again.

[Dcrux]

Does it seem "crackpotish"?

The more important question is does it have belief structure? And is the text readable?

It's is still difficult to know what the site is about, what it is you really do, and what the site is set up for. I think you're too much into "image" and not communication. For example, sit someone down, play the animation on the company section for them, then ask them to explain what the compay does.

I think you'll be shocked. Why not just put up a sentence "We convert water into a hydrogen fuel with the highest energy density in the industry, here's why..." Or "Our water to fuel converters are more efficient because..."

Here's something I found in a press release:

The Water/Fuel Converters Project is an electrolysis initiative designed to clarify how hydrogen based fuels can be used to enhance carbon based fuels. The purpose is to educate the general public about the simplicity of on-demand electrolysis technology and the ease of integration into already existing infrastructure.

What you need is less pedantic college term paper, and more Carl Sagan. Your job is communication. Your job is "ease of interpretation."

Draw an infographic. The old way was so-and-so, now we have this - it is different in these 3 ways, producing these advantages. Run a Flesch-Kincaid Grade Level and Flesch Reading Ease Score analysis. Do not "dumb it down," make the body copy accessible.

[nseidm1]

Originally Posted by Dcrux

The more important question is does it have belief structure? And is the text readable?

It's is still difficult to know what the site is about, what it is you really do, and what the site is set up for. I think you're too much into "image" and not communication. For example, sit someone down, play the animation on the company section for them, then ask them to explain what the compay does.

I think you'll be shocked. Why not just put up a sentence "We convert water into a hydrogen fuel with the highest energy density in the industry, here's why..." Or "Our water to fuel converters are more efficient because..."

Here's something I found in a press release:

What you need is less pedantic college term paper, and more Carl Sagan. Your job is communication. Your job is "ease of interpretation."

Draw an infographic. The old way was so-and-so, now we have this - it is different in these 3 ways, producing these advantages. Run a Flesch-Kincaid Grade Level and Flesch Reading Ease Score analysis. Do not "dumb it down," make the body copy accessible.

My father always says I should try and be more like Carl Sagan, a cool coincidence that is much appreciated. I will thoroughly go over the copy as soon as I am done converting the entire website to purely css. I should be done with that today, so its COPY time!

[nseidm1]

Not bad, I got an average of 14 years old on the flesch reading score.