PPC Search Engines

[CA]

Can anyone recommend a good PPC Search Engine that provides private labeling? I am interested in finding one that offers a lot of customizing and has quality results.

Thanks

[Linda Buquet]

Sorry, I don't but wish I did. Maybe someone else will chime in with an answer for you.

[marketershandbook.com]

The best PPC search engine I know is overture.com

It does have a lot of options and to my knowledge it is the best one out there and more than likely, the biggest.

However, because of its popularity alot of the good keyword's prices have inflated tremendously.

I'm sorry that I couldn't be any more help.

[emi_b]

What do you mean by private labeling? If you mean you can write your own ad-copy, both Overture and Google Ad-words allow you to do this. I don't reccomend Overture to anyone, especially novices. (I had a bad experience). However I would recommend Google to everyon big or small. I do different campaigns that range from $200/month, to a couple thousand. You can go bigger or smaller depending on your needs.

[photodex]

you might also try looksmart. They serve RoadRunner accounts.

[red]

I am not exactly sure what you mean by "private labeling". I can only assume that you want your own logo, ad text and some customizable functionality. It would help if you would let us know what your producr or service is- there are a lot of PPC engines out there.
I have had a lot of good fortune and excellent ROI with Shopping.com (formerly Dealtime). I've used them for 9 months now. I've found I've got a lot more search engine visibility than before which is a nice by-product of using the service.
Though I also use Amazon (private labeling not allowed)and a few other shopping engines and venues Shopping.com out-delivers most of the competition.
They use a simple feed (text file) and you can customize many features of the feed. You can choose to use your logo and even include a sales phone number in all of your listings.

Hope this helps!

[steveteva]

I will recommand you Kanoodle.com

[Karen Hudgins]

Hi!
I manage most of the ppc marketing for our company which runs several insurance, financial, and home improvement websites. We also have several sites that our affiliates send ppc traffic to as well and I occassionaly advise them as well. That said, I have had the highest ROI with Overture mostly because you can set the bids quite low, you can customize the Title and description of each keyword, and it's fairly easy to manage once you get the hang of it. I have also had success with FindWhat.com and Enhance.com. Google is good in terms of choosing a tracking url and then a url to display which can be good if you do not wish to display a tracking url to the world. Google will note you as an affiliate using aff. in the Ad Word. However, we have not had a ROI on Google to match the high ROI we have with Overture. I also generally have a higher CTR with overture as well. Google also tends to have much stricter editorial guidelines as well so be sure to read everything twice before creating your keyword lists and descriptions. Believe me, I learned that lesson the hard way. In terms of private labeling, I'm not sure if you mean displaying your site's name or actually using a logo of some sort. Enhance.com and I believe Kanoodle offer these options. I have not had much success with Looksmart.com, Search123.com, Mamma.com, or Bidclix.com so I would not spend too much time there. Bottom line, Overture highest ROI, using logos with ads Enhance.com and Kanoodle.com, cheapest bids, Findwhat.com, Enhance.com, Kanoodle.com, and Search123.com.

[Linda Buquet]

CA,

When you asked for a private label search engine I ASSUMED you meant a PPC search affiliate program where you can make money when people search on your site. That's why I said I don't know.

If you just want to advertise with PPC then yes Overture and Google are the top 2.

But I think you meant a PPC affiliate program that allows you to customize the look for your site? Correct???

[steveteva]

Hi
This one of the best and eassier to customize it.

http://www.addsearch.com/

And another one : http://www.searchfeed.com

[Linda Buquet]

Steve,

have you worked with http://www.addsearch.com?

Looks new and interesting but parent site has no info and there is no affiliate info either. I may be interested in advertising with them.

[TrafficProducer]

Think about your audience; that is who you need to view your website. Some search engine may make a charge to list your site in other countries, this may sound good but is your site in that countries language, are you able to accept payment from there and can you deliver, (if so are there extra charges or laws to consider). Ask yourself why pay for traffic from abroad when you don't plan to make any sales there. Who is your target audience? Younger age group or more mature? Male or Female, Lower economic status or higher. Are you targeting a particular profession?

I have not used these but they sound OK, if you have the budget:-
Overture for USA http://www.content.overture.com
Espotting for Europe http://www.espotting.com

[steveteva]

Originally Posted by Catalyst

Steve,

have you worked with http://www.addsearch.com?

Looks new and interesting but parent site has no info and there is no affiliate info either. I may be interested in advertising with them.

Linda, sorry I had never tried it. I found link in DMOZ directory and notice that it looks great. You maybe can contact the owner for more infos.

But the one of the best is Kanoodle I've been contacted by one of their manager and send me infos about it , it use XML.

Also if you want your own PPC plus addon (Search Feed, Pilot Revenue) I will highty recommand :
http://www.smarterscripts.com/smartsearch/
This is a very custom program.

[kathyschattycathys]

I have to agree with a a couple others. I've had good luck with LookSmart AND Kanoodle. Look Smart is easy to use and can meet most any budget. I have had good results with them. Kanoodle I don't hear from them as often but found it to bring good results.
kathyschattycathys

[tgreen]

AddSearch.com works really well for me. I was able to keep my own layout and didn't have to leave to another server when a search was made. Two thumbs up.