Tracking s/w

[pingram3541]

Ok, this seemed like the most appropriate forum and after a few searches I am still looking for some help.

I have many websites, all dynamic PHP driven sites. Some are wordpress, some are custom or other CRM driven sites. I have google adsense installed and would like to add the following functionality as well for my direct advertisers:

ability to track outbound clicks per banner/text ad, even adsense that can be delivered in a clean easy-to-read report to my advertisers

i.e. admin area might show the banner ad, the traffic info like referrer, ip address, date/time, browser info, screen res, etc. but most importantly, how many clicks within a given time that are unique and not unique

ability to track incoming "tagged" links so I can generate a report and see where my visitors came from, whether search engine or from a direct affiliate link I define.

i.e. create the trackable campaign links via admin area, say bob's surf shack wants to ad a banner to my site but wants to know how much traffic he is giving me and what is the peak time, etc.

a decent secure admin area that has a clean smooth flow and web 2.0 style admin area is also preferred.

I am sure this s/w exists, just having a hard time finding it all in one package. I prefer something free or demo to test first but willing to pay. I'd also prefer this as a serverside install I can integrate with any PHP driven site.

I've looked at a lot of scripts but don't want to install multiple scripts for each purpose.

Your suggestions are appreciated.

[pingram3541]

I think I found an answer to my own question. Piwik - Web analytics - Open source looks promising...

[kettlewell]

Another option is to use the Openx adserver (just google it, I can't post links yet)

It allows you to setup ad-zones on each site, and then look at the reports later.

The reports aren't quite as fancy as what you found, but administering all the ads in one place is a god-send if you have more than 2 sites....

It may not be quite what you need, but is another option.


Good luck -

Matt

[pingram3541]

Thanks. I'm looking into the openx adserver and it seems the same company is behind piwik.

[Peopleunit]

Hmm, I may have to give his a try myself!