Ah finally, a way to seperate SEM from the "pay-per-click" and "paid placement" tag.

Man, I get tied of companies saying SEOs tweak code and SEMs handle pay-per-click.

With this new problem maybe companies will finally figure out that Search engine marketing is about *marketing* on the internet.

People would really get a shock if they learned to write an article or two about their special area and posted them on PR8 sites. Not to mention what would happen with a little offline PR as well.

Here's a link to get you started:
http://www.webmasterbrain.com/prog/