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Old 05-25-2004, 12:07 AM
cbp cbp is offline
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IMHO and if it was my site, I would get rid of everything that give the remote hint that you are participating in link exchanges.

Google wants to rank sites where that naturally should be based on a natural link popularity. They do not want to rank sites un-naturally higher than they deserve to be - You are sending some very poor 'quality signals' to Google re your link practices.

Also the link to world property links on the home is a bit dodgey - they meet some of the defnitions of being a link farm (eg they require a link back)...(they are not banned though) - personally, I would not take the risk of being associated with them as Google recommend against it.

Quote:
We rely (too heavily) on Google as our primary source of attracting business and changes affect us greatly.
Any business model that depends on free advertising from a search engine, needs to change the business model.

Google have become much more sophisticated in their analysis of links - its not totally clear what is involved, but it al boils down to, how much of a risk to you want to take?

CBP
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