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Originally Posted by ferret77
actually even if you told someone exacly how ot do, for competitive terms the time involved is still dauting to most people
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...and that's it right there! In principle: sure Google rewards links because links tend to be more out of the website owners hands than anything they can do on their own website.
So everyone can concede to that point: "Google is about links"... but that task "IS DAUNTING" if you have little or no value e.g. "web importance" as most link owners won't link to rubbish and you can only go so far with linking to yourself.
Thus by proxy it still comes back to
content as content establishes merit and merit develops links (the votes)... I guess a million dollars would likely produce without merit as well... but then spending half on copywriters would still be a better approach! ;)