Black hat vs. White hat
George,
Thanks very much for clarifying. I appreciate that.
"My expression is was alluding to the importance of content development over trying to beat the system."
I would never try to beat the system. I don't know enough about it (: But this forum sure does help!
There are different ways of developing content. I'm interested to know what works.
For instance - when should a call to action be a hard sell and when should it be a soft sell?
The article on the front page of WPW this morning was really interesting and looked at content from several different perspectives.
Any thoughts?
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