Another suggestion
Get your self a "Domain Name" and hosting as if you are going to do the work build a name that will give you true long term value. Do not host your site on a free server as hosting is cheap enough these days.
Optimization is an ongoing process and not something to be done once and forgot about, it needs to be done on an as needed basis.
In order of importance:
1. Site Design
2. Optimization
3. Domain Name
4. Hosting
Then a lot of work on top of it and each day is a learning experience. The above post is a good starting ground! You need all of the above to SUCCEED, or course if you have high speed you can host your own site, though I choose to use someone else.
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