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Old 04-06-2004, 06:23 PM
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eko eko is offline
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Default Golden advice

Hi all,

I will talk about my experiences on marketing as a site owner.
1)Adwords on Google was terrible resulted last year(or 2 years ago) and costed really much.The turn over was too little according to your spending.But this year I must accept that they suprised me.Adwords added really good functions to filter the clicks.Also by their new system, you are not always falling under the CTR.As everybody knows here I dont like Google very much but their improvements impressed me.
2)Overture was my favorite till my last campaign.Unfortunately, their Editor Team is a real disaster!I can not belive how a team can get this much lazy and careless in a year.
When you want to "modify your listing" this means when you want to change your keywords or description, you will have lots of problems.They have a "loading system" This is for users who must load their modified listing to Overture,this form can be in form of excel,text or .. BUT it s not possible to success.Catching their accessable type is more difficult than "writing a new OS"
If you request their Editors to modify your list by themself,their standart answer is "Sorry, you must do it by yourself" If so, why Im paying? If they wont help me, why IM paying 0.15 per click?
I explain this point by 5 emails,Overture customer service called me 2 times but they refused to help.

So,I cancelled my campaign and wanted my remaining money in my account but the caller woman told we can do modify in very short time for you.Yeah,she told we can do this.Then why you havent done up to now?
Ofcourse I didnt accept and wanted my money back.
Do you know what they told to me? They will send my remaining money but this can take 8 or 12 weeks!!! What is this? They are charging very quick but sending back in nearly 3 months.This is not fair!
I definetly wont advertise on Overture again,their stuff were more helpful and friendly last year but now,NO!

Im starting campaign on an affiliate in these days, this is a new experience for me.I will report the results and my feelings soon.Lets see.

I hope this will article gives you some ideas about advertising.Wish you all the best
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