WebProWorld Members,

Let's venture into the world of online advertising for a moment, shall we?

If it's shock value you want, look no further than the current index page of www.apple.com. The theme of their current campaign is "Hell Froze Over" -- referring to the recent launch of a Windows version of their acclaimed iTunes music service. This disproves naysayers' beliefs that record labels would never give usage rights to the larger Windows market.

Hopefully, this just shows that the recording industry is at least trying to keep up with the latest technology, and is willing to change with the times.

Read a detailed article here.

What do you think of Apple's current advertising campaign?

Is iTunes the future for music? Should Steve Jobs have kept it Mac-exclusive?

Have you tried iTunes yet? If so, what did you think?