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Old 07-01-2009, 05:18 PM
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Default Re: What is worse, higher bounce rate or duplicate content

Quote:
Originally Posted by youngerjedi View Post
I am working on an ecommerce website with dynamic content. I have a product list page which is also a major landing page. I noticed when I decided to divide my product list page into 2 pages my bounce rate lowered 6% - 7% but now webmaster tools is complaining that there is duplicate content, meta keywords, title, and description on the productlist page 2. It's just basically pulling the same data from the server for productlist page 1 and 2 and the developers say it's going to be very hard to make page 2 grab different data.

What should I sacrifice, the higher bounce rate or the duplicate content?
Webmaster Tools has "found" what they could consider duplicate content but your content is NOT duplicate content.

Personally I wouldn't worry too much about it. Just because there is an indication in WTs that they have found duplicate title and meta tags means nothing more than "hey you might want to do something about it".

If you're bounce rate is lower could I assume that you're conversion rate has increased?

I think you're fine but if you want to re-program your two pages to at least add:

keyword keyword page 1
keyword keyword page 2

in the title and metas than I'm sure the 'error' will go away.

Swiftly...

P.S. and your pages aren't duplicate because you have different content on each page. Only your titles and meta tags are so try to re-program them.
P.P.S. yes it might be a bit of a job to customize your title and meta tags for page two but that's what you're paying them for. if they don't do it for pay I'll do it for you for free!
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Last edited by morestar; 07-01-2009 at 05:22 PM. Reason: clarity
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