Hello folks!

I am responsible for a fairly large AdWord budget with the ultimate goal being: bringing in conversions!

Question: If I choose the keyword "remove flash" shouldn't my ad show up if somebody types in "remove flash from plastic molded parts" ? How do I set up a keyword/keyword phrase to show up if additional verbiage is added to it?

Thank you for any advice you can impart.

Regards,
Jill