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Originally Posted by toasty
There is a Web Developer here who recommended I use "Dummy pages" to increase traffic when I asked him a question about SEO for a site I'm working on: www.gpitech.org. He admitted using the following technique on our company's website:
The content of each dummy page would be informative and focused on a specific keyword, while containing several links from the dummy page to the homepage, but not the other way around. A link to the Dummy page would only appear on the sitemap (among dozens of other links) and this way, he claims, it could not be considered spamming. He also claims that because the dummy page would have links to the homepage, both the dummy page AND the homepage would show up in search results on the targeted keywords.
Would you agree that this is not spamming? Do you see this technique as being any different from the "Doorway" page mentioned above? Although it is relevant content to the site, the "dummy page" is designed specifically for better search engine rankings. |
Hi, Paul:
It's been a long day and I may be missing something here but what you describe doesn't sound like a "doorway page" or "spamming" the way most people would define those terms. You are just adding pages with unique content to your website. As long as the content is relevant (i.e., not just a long list of keywords without relevance to what the page is about), this is no different that adding pages on different topics related to whatever product or service your company is offering. The fact that you may be doing this with the intent of increasing search engine visibility and
PR isn't an issue as long as you are adding something of value to the site.
However, I would suggest two changes:
1. having a regular "home" link in a menu system and perhaps a text link to the home page at the bottom of the page - don't overdue the number of links back to the home page because (a) that might be considered spamming, and (b) it won't help any more than one link in terms of spidering and indexing
2. I don't see any reason to hide these pages - in other words, if the added content is relevant to the site, feel free to link to it in your main menu system and from your site map