The "void" is where your branding bar/header should be. Your logo belongs in the branding bar. It should be the first thing a visitor sees, not halfway down the page off to the left. If you really want to have photos at the top of your page, then use them in a branding bar. I also agree with the others that the outdoor scenic photos are not appropriate for what you are selling. Try creating a branding bar that includes your logo and a smaller version of more approriate photos.

Hate the menu bar at the very top of the page. It should be under your branding bar. Also the text font is too small in both the top and bottom menus. Also, the font color of your bottom menu is nearly the same color as your background making it very difficult to see.

Sorry, but a post office address and still no phone number does not instill confidence in me to order from you.

Your Home page and Products page are the same page??????