Quote:
|
Originally Posted by rlrouse
I believe that you need to be flexible in deciding who to exchange links with. At least for now, Google doesn't seem to care how related your site is to your link patners'. At least I can't see any evidence of this in the rankings. And if Google ever does place an emphasis on theming, I believe that the worst case scenario is that an unrelated link will be given less weight or simply ignored. I don't think a penalty of any kind will be involved.
My experience has been that a link from almost any non-penalized site is worthwhile, for targeted traffic as well as ranking, as long as you use your target keywords in the anchor text and a very accurate and useful description. An obvious exception would be a link or or from an adult site.
|
This is such a good topic!
And I am pretty much in agreement with rlrouse on the flexibility issue.
When we first started our site I was pretty much green. And I took alot of lessons from my "mentor" site boogiejack.com .... and one of the articles that he wrote
"The Worst WebSite Design Advice I've ever Seen" goes on to explain how he believes NOT linking to competitive sites and/or other sites is a huge mistake. And he has one of the most linked to, popular sites on the net. And he links to anyone. So we did pretty much the same and .... got indexed and rated fairly well pretty quickly. I made sure the sites I changed links with had some sort of
PR ranking .... but that was it.
Now that we're more "established" I've changed our reciprocal link policy to only quality, high ranked
PR sites of a related nature.
But ... I'm wondering if this is a mistake? Since it has worked well for us taking any and all links ... I wonder if taking off some of those and changing our policy is going to be something that is not necessary and ... maybe even a mistake?
Any ideas?