Quote:
Originally Posted by carpediem
If it is a new account, you probably need to bite the bullet for the first few weeks, depending on your budget. Keep a close eye on the spending and get the CTR up.
Are the new bids of $6.00 showing via the "first page estimate?"? Have all your ads been reviewed? How's your Quality Score? How do you have your campaigns structured? Are you geo-targeting? It's hard to say concretely your problem without knowing more.
Danielle
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Danielle,
Thank you for your input. I upped the max CPC and now the ridiculously high bids on those keywords are gone. I'm not sure what you mean by "first page estimate". Yes - all keywords are showing and most are getting good "quality". Yes the campaign is GEO targeted. Hmmmm I'm going to have to watch this a little closer for odd variances that appear for no apparent reason.