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Old 10-14-2008, 07:16 PM
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Default Re: Too late to change domain name?

Quote:
Originally Posted by keyon View Post
I've asked this multiple-sites question a lot....and have gotten conflicting answers. Some say you're better off to invest what time you have (which is finite for everyone) into one domain - which supposedly adds a bit synergy to your efforts because all your work is going into one site. I guess the idea being that one website with 100 pages is better than 100 websites with one page each.

Yet, I still hear some people say, like in this thread, to go ahead with the multiple-site strategy.

Is one approach any better than the other?
keyon,
Not knowing more facts about your circumstances makes it difficult to make an accurate assessment however, I will take some key points from your original thread opening post and condense it down to just the important factors that I can see in your particular situation:

Quote:
Originally Posted by keyon View Post
I've been developing a new website for the last year, and now I'm starting to wonder if should have used a better domain name, most of my traffic is coming in via article submissions and forums.
If you are in a profitable niche... It is always better to completely dominate that niche rather than just hold one of the top 3 positions. When you hold one of the top 3 positions for a chosen keyword, you still have strong competition. When you dominate Google for your chosen keywords you have cornered the market. You have what is called a 'Monopoly':
Monopoly - Wikipedia, the free encyclopedia

Your first step...

Rank in the top 3 for your target keyword...

Then think about monopolizing the market!

12 months is a lot of time invested for a return of half a dozen visitors per month via article submissions and links in forums.
You need to get your site ranking.

A good strategy to follow is.
1. get your site ranking
2. get your site converting
3. repeat steps 1 + 2

Note: It is possible that you are targeting too broad a market with very competitive competition for your targeted keyword. You need to really do your homework and set achievable goals.

Last edited by SEO; 10-14-2008 at 09:53 PM.
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