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Originally Posted by fathom
In the case of Dell, IBM and many others -- "brand" also drives them to be synonymous with a generic word (or keyword) - not some SEO developing a link strategy for them... thus your argument is a bit flawed in my estimation. |
Brand? Are we talking about marketing now? Because I was under the distict impression we were talking about whether
page elements SEO or anchor text and inbound link SEO was more effective.
It's quite simple, Fathom, either you can say:
1. Page elements
SEO alone works in highly competitive keywords.
OR
2. Page elements
SEO is just a start, and will not get you anywhere near the top ten for highly competitive keywords such as "web hosting", "search engine optimization", or "viagra".
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Originally Posted by fathom
I know you didn't say that last part - however you are suggesting these big name companies are doing "link acquisition" to gain their positioning -- right? or wrong?
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Fathom, for all I care a transvestite, pink tutu-wearing monkey could be putting up the links. How the links got there doesn't matter - what matters is how Dell got that ranking. They got it from anchor text of inbound links.
Quote:
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Originally Posted by fathom
On the other hand -- if you actually mean keyword spamming and doorway pages rather than content writing or copywriting and just wanted to make the discussion "lively" ;) - this is old news (1998) and why Google is so successful.
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No, Fathom, I mean both your impotent keyword spamming
SEO's, and your equally impotent content writing
SEO's.
Content writing is not going to get you to the top of "web hosting". Content writing isn't going to get you to the top of "search engine optimization". Content writing isn't going to get you to the top of "viagra".
Anchor text and inbound links will.