At what stage does the concept of "targeted" emails cease being so and turn into spam?

Especially if targeting block or company IP's. You could be reported as a spammer and get the domain part of your email address banned by the ISP's. You may then experience problems with emailing your existing clients!

Companies are experiencing major problems getting their employees away from their inbox and onto achieving actual productivity. In a survey in the UK it was found most people in offices checked their emails a minimum of 20 times a day, some as many as 90 times! This is overkill. The problem comes with emails not associated directly with work. Time spent on frivolous/spam emails passing them on to email fiends, sorry, friends (Freud will explain) within the company and beyond and visiting spurious websites is counter productive in the extreme. IT depts are now filtering what they believe is spam. You could put yourself in a position of not being able to communicate with existing clients. Be careful.

Personally I believe spam clutters up cyberspace and people who initiate it should be shot. (Greek method of removing problems)

But then again always been a touch radical. I suggest for what it is worth you rethink your marketing strategy in the first place.

/astro

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