Thread: Fluctuating rank for a single key word
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Old 07-22-2008, 05:02 PM
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Terry Van Horne Terry Van Horne is offline
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Default Re: Fluctuating rank for a single key word
Quote:
Originally Posted by myfreeforum View Post
I see my keyword ranks for certain search terms bounce up right after I do a link campaign for that term, but then sink back down. I just think that is part of Google's mission to deliver updated news, and then "sink" the website if it isn't updated enough, or really doesn't meet the competition in terms of backlinks.

To me, that just means to hit thart search term a bit harder, and eventually you can get it to "stick".
Disagree, every site is different. I can show you sites that haven't been updated for years doing fine. Fresh content is good and is important for a twenty page site. Adding a few pages to a site with 5,000 pages will not do squat unless they drive huge linkage. IMO, the Law of big numbers does appply to SEO.
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