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Old 06-22-2008, 08:47 PM
deepsand deepsand is online now
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Default Re: Finding the modifiers. Is this possible?

Quote:
Originally Posted by pt-mike View Post
Well I did a test. I searched for on google: testword1 mykeyword testword2

"mykeyword" being the one that triggers the ad.

I did this on the 20 June so two days later today I should see the result in Google Analytics

There is no mention of: "testword1 mykeyword testword2" in GA only "mykeyword" is shown.

So I check my raw log files and surely enough the full string is in there: "testword1 mykeyword testword2"

I also check awstats and obviously it is in there too: "testword1 mykeyword testword2"

So when someone searches google, they see a sponsored ad, they click it and go through to the landing page the full keyword string is then logged in my server stats but Google Analytics is only showing the keyword that triggered the ad and is not showing the modifiers.

I have not applied any filters to my adwords account. It is a very simple setup.

Maybe if some one wants to they could run a test.

I'll ask Google too.

Thanks

Mike
Hm-mm; this is backwards of what it should be.

AdWords Reports gives data at the keyword level, for those which you've bid on.

Google Analytics gives data at the query string level, without regard to AdWords, at Analytics > View Reports > Traffic Sources > Keywords . Go to Analytics > Edit , and make sure that the Profile Settings for Exclude URL Query Parameters: does not show "Yes."

BTW, GA provides query string data only for traffic that they refer to your site, as it does not have access to your server logs. For traffic from other referrers, such as Yahoo, MSN, etal., you'll need to either 1) use an analytics package that does use your server logs, or 2) extract such data from said logs yourself.

Last edited by deepsand : 06-22-2008 at 08:53 PM.
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