Hi Sam,

Yes, external stylesheets are a big time saver!

There seemed to be more than just lots of information which was unsettling and I think it has to do with balance.

Some of it is due to the header and top links not being centered over the rest of the page. The star emblem to the right of the header may be what’s throwing everything off, Perhaps that could be placed under the search box, which brings up another point of balancing…

The border around the left navigation links is higher than the border on the right column and they are different in style. That just seems awkward to me. Also, the boxes on the right side are different in their widths and would look much better at a uniform size. It might help to put everything on the right side into one box without horizontal lines, including the satisfaction emblem and search box at the top and the PayPal at the bottom with the ‘Thank you” paragraph under it. That might help to frame the content area.

The bottom of the page needs organization. The ‘Business Policies’ and the ‘Affiliate’ logos and links could be placed into the left column. Consider though, that the ‘Updates & Catalog’ is contained in a heavy box which should remain at the bottom of that column.

The ‘Site Map’ link would look better in the left column as well, right up there in a green link under ‘Outlet Items’.

Then there is the small ‘Thank you” text stretched across the bottom of the page to consider. Most of this text is repetitive of the content above and would probably be best omitted with a simple Thank you for shopping at Islandwholesaler in some fancy text to close the paragraphs above.

There is lots of content and that is okay as long as the following is considered:

• The style of the page is not distracting to the flow of the content.
• There isn’t too much repetitiveness in the content, which is considered as ‘spamming’ by the search engines and annoying by visitors.

In my opinion, the content should be revised and condensed so that the message gets across without sounding repetitious and flows naturally. One consideration would be to position the <h1> paragraph above the product images and it could have the heading of ‘Wholesale Urban Clothing Brands’ instead of just the ‘Wholesale Clothing’, as it is now which would save some space and repetition.

The ‘Our Wholesale Clothing Catalog’ link could be incorporated into that opening paragraph instead of taking up so much space in the middle of the page. And,… the huge hours and phone number could go at the bottom under the closing ‘thank you’ or maybe sized down and placed in a side column.

<h2> could be the big green text; Why Buy From… and the following paragraphs could be <h3> through <h6> using keywords but sounding natural. I’ll try to be helpful with the following suggestions…

Quality & Authentic Wholesale Clothing
Retailers Worldwide Trust & Rely on Islandwholesaler’s Supply
Years of Wholesale and Retail Experience
We Are Committed to Customer Service

Well, that’s what I think,… Hope it Helps!

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