Originally Posted by incrediblehelp

Doesnt matter if the page is dynamic or static, same core rules apply to rank document:

1. Relevant authoritative back links. Link baiting and social media. Making sure these pages have links to them from other websites with the right anchor text.
2. Accessibility in themed structure. Making your website easy to crawl and index to find the pages. Information architecture is key.
3. Basic on-site SEO factors. Original content.