[quote=Big Juice;375332] This complaint is often applied to
SEO in general as well however, not understanding something doesn't make it any less real does it? To illustrate my point; my failure to understand women doesn't make them any less real does it?
There's an old Irish saying, "Don't bruise your knee on a barstool not in your way."
You have a good point, Juice, but I think you are proving the argument that
SEO is here to stay. The good ones I've seen are constantly changing with the flow of the internet. You can swim just as well with your eyes open as you can with them shut.