Strict Ads that randomly generate unrelated clicks
We barely do any adwords CPC at this stage but we've noticed some weird behavior usually at very odd hours when most would not be watching.
Let's say we've run a strict campaign for only the term "yellow bird" as an example. 99.9% of the time we'll get just clicks for yellow bird, but there are also totally random clicks for things like "I like birds" which seems to be counterintuitive. Is there anything we can do to prevent these costly, totally irrelevant clicks?
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