Quote:
Originally Posted by inertia
...and therein lies the punishment! IF you buy loads of dodgy links then your SERPs are balancing on a knife edge. You risk all those sites loosing their page rank (which we've all seen in the last 12 months). All those links become crap and your SERPs drop!
So, with regards to the "sabotage" aspect which we've been discussing. It would be possible to give your competitors some great SERPs which all of a sudden disappear and they don't know why!?
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Were that the case, however, they really would not have been penalized, as that which they lost was not rightfully their's to hold.
Still, it could seriously mess with someone's head.
