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Old 04-08-2008, 11:23 AM
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kgun kgun is offline
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Default Re: SEO Trust Rank v/s SEO Page Rank

Quote:
Originally Posted by Peter (IMC) View Post
Trustrank, I don't know if it exists. Lower PR pages outranking higher PR pages doesn't say anything about trust. The logic behind it is simple: For keyword A you can find Website X with a PR2 outranking Website Y that has a PR4. Sure that happens and would proof you right. But you can also find that for Keyword B Website Y is outranking Website X, which would proof you wrong. So it's not like Website X ranks higher for Keyword A because of some trust factor. If that would be the case Website X would always outrank Website Y.
This is comparable to statistical fractals. There is a mix of determinism and probability.

Quote:
Originally Posted by Peter (IMC) View Post
Pagerank it self is a very good way to determine how trustworthy a page is. However it can be fooled (link building the wrong way for example), which is why they have to build in algorithms that reduce the effect of fooling PR. They do this by looking at anchor texts in backlinks, various age factors, some factors that I consider SEO secrets, etc. Applying all these things means you end up with not seeing any relation between positions and toolbar PR.

If you take the word optimization out of point D, I'd agree with it.
My bolding. I partly agree.

And not seeing any relation is far from the same that there is no relation. But PageRank is a delayed derived measure from IBL's where anchor text (semantic linking) is important.

Last edited by kgun; 04-08-2008 at 11:35 AM.
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