Hi,
I have some queries. Please feel free to share your views.

1. Dynamic Pages: My friend's site is an e-commerce based site. It has around 2000 dynamic pages. Now, he has asked me to optimize the site especially for Google. The site has hardly 30 static pages. Rest (around 2000) are dynamic pages (.aspx). What will be the ideal solution to tackle this issue? Moreover, I have some idea about dynamic pages, which I would like to share with you all for confirmation. Please also correct me I am wrong.

a) Dynamic pages also get indexed by Google. But if it (dynamic page) has more than 3 special characters, it may have a problem to be indexed by Google and other major search engines.

b) Although dynamic pages get indexed by Google, but at any point of time, search results for a relevant key phrase wont fetch a good position for that page. That means web page of the site can not be in the best 10 for a valid key phrase.

c) There is an option like rewriting (converting) all the dynamic pages to static pages, which can solve our purpose. Google WebMaster has provided some tools, which can convert all the dynamic pages to respective static web pages.

It will be nice if anybody can explore my statements (a,b,c) in details and throw some light on handling dynamic pages.

2. Keywords Tool: There are many keywords tools (free/paid) offered by different sites. They also claim that they have the ability to handle Google search engine in terms of giving information about popular key phrases to handle google. To my knowledge, it is very difficult to know about Google's keywords data. I will be delighted if anybody can throw some light on it. Moreover, I have come across a tool called IBP. Can anybody give me some idea about IBP or any other tools (free/paid)?

3. SEO Companies: Which are the best SEO companies, who have consistently done some quality work on SEO for their clients. If I can get some information about them that will help me to create a database of SEO companies and can be point of reference for me.

I hope to get a quick and positive response.

Thanks,
Rick