Your local Chamber of Commerce may be a great place to start. Become a member, attend mixers and introduce your services. There are still a lot of people who are afraid of the web and now it is getting even trickier with 1.0, 2.0,
SEO... People respond well when they can look someone in the eye... better yet sit down and discuss their needs with a live person. Another thought is working with a local non-profit... perhaps you can donate services and in turn earn business with volunteers who are often community leaders who may be in need of your services. Congrats for taking the leap - much success!