If you're experiencing high rates of cart abandonment and want to improve conversions, you'll need to start giving consumers what they're looking for. The following information is sure to be of some benefit.
How's and Why's of cart abandonment: a 2007 report from e-consultancy.com
Online Retail 2007: Checkout Special | Research | E-consultancy.com
Check out their sample report: (MS Word document 468.5k)
http://www.e-consultancy.com/publica...ckout-2007.doc
Online consumer stats and useful advice from Harris Interactive:
http://www.rightnow.com/pdf/Online-Retail-Report.pdf (25k)
enjoy,