Hi,

The big problem with a commission-based system is to have a consequent and objective way of recording transactions, that all parties agree on. Also, add products and services that are sold off-line, and the challenge become even bigger.

Also, as a 'professional' Adwords account manager, I do not want to be at risk for how effective my client's website is at converting visitors to paying clients - that is the job of his webmaster. My job is to send the leads to the website, at the lowest possible cost to my client.

I make a living from managing Adwords for companies. What I have done (and what works well) in a couple of cases, is to charge a fee per click/referral through the Adwords campaigns. I would, for an example, charge USD1 per click, as recorded by Google, but limited to a pre-set monthly upper limit - that way my client knows that his/her costs for management will be limited to whatever their budget is.

The 'commission' I charge per click may seem high. However, this is in view of the fact that, in my case, I work primarily in the 'professional services' sector of the market, where it is a case not of drawing the masses, but finding that 300 or so good quality leads per month, out of which maybe 1% will eventually become clients of my client.

Also, I try to select my clients from "low volumes/high margin" products.

Finally, remember that my total eventual cost is limited, typically to USD100 per month. The client thus eventually may receive 500 clicks or more, but will only pay for the first 100 etc.

Hope this is of help.

I would be quite willing to help you with your Adwords, if assistance is needed. I offer a 3-month risk-free trial period to all new clients.

Regards.

J.