Adsense = ad cents

affiliate dollars = $1,000.00s

Google has a problem doing no evil and continually degrades publisher income.

Your client cannot spend $500.00 on Adsense since Adsense if for publishers to earn money...

Your client spent $500.00 via Adwords to run ads on the Adsense network which as most marketers know is akin to shooting oneself in the foot, the quality of most Adsense websites is very poor and as such does not drive a targeted buying consumer to the advertiser.

You would probably serve your client best by finding professional marketing help.

Regards

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