Re: One Big Page vs Several Smaller Pages
Assuming the information you are presenting isn't all about the same thing/product/keyword, by putting it all on one page you are missing out on search engine positions. For example if your info is about red, blue and green widgets and you place that all on one page you will essentially be optimising the page for a myriad of keywords. Split this up into one page about blue widgets, one about red widgets etc etc. and you will be able to specifically optimise each page individually for their relevant phrase and all will perform well.
I don't think this is a case of one big page or 160 little ones. Why not 40 medium sized ones? Id do it like tamecrow says break it all up into relevant areas then break that up into relevant categories. We never usually build pages with more than 350 words, for the sake of the user. What do other people think about this?
You've got to think about the user as well. All that info on one page wont be that great for them.
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