Re: Who said Paid Links are bad?!?! New term please!
Thats just the point though. There is a difference between an endorsement and an advertisement. When you provide a link only because you like a company/product/service, this is an endorsement, same as telling a friend. If you are given a free product, without the requirement to tell anyone about the product, it is still an endorsement. But when spreading word of mouth becomes one of the terms to receive the free product, then it is an advertisement. Legally, endorsements have no value, even if they are of immense value to the whoever is being endorsed.
|