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Originally Posted by cimmeronstudios
also, how can you clearly distinguish this from advertising? I guess you'd still need the 'sponsors' information on that too?
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I am not sure what you mean about distinguishing it from advertising. Any paid linkage is an advertisement. The same as television shows that are created by a company to sell a product have to say "Paid Advertisement" on the screen, and magazine articles written by an outside company say "Special Advertising Section", the same way that if an analyst on a news program talking about a product has to reveal any business relationship between the network and the maker of the product, links that are on the site because they were paid for or obtained through quid-pro-quo must be marked as advertising.