Quote:
Originally Posted by digital2
Your
"But I am convinced that copy in a context of other related terms increases the relevance of the content"
is enough vague to finish the discussion
Jan
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Let me try and put that more clearly:
When the text (copy) is surrounded (context) by synonyms and other terms related to one's keywords, the relevance of the text to the keyword is increased.
Therefore a higher keyword density is not necessary, because the related terms (stems, synonyms and words that are part of the latent symantic index) are recognized by the search engines and make the page more relevant to the keyword and more likely to rank well for the targeted phrases.
For example, a page targeting '
SEO Copywriting' that also includes the terms:
- search
- engine
- optimization
- SEOs
- ranking
- placement
- write
- written
- wrote
- copywriter
- copywritten
and so on, is more relevant for
SEO copywriting than if those terms were not in the content and the repetition of the keyword phrase is not as important.
Better?
MJ