Quote:
Originally Posted by rromanf
Also, is there a reason why I can enter a different destination URL for the keyword and the ad at the same time. Google seems to send traffic to the URL listed for the keyword. The strange thing is that sending traffic to a URL that is not a version of the display URL should violate Google rules on display URLs if I understand that correctly.
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It is there to make it easier on the eyes of the surfers. do you think a url like "http://www.webproworld.com/newreply.php?do=newreply&p=333820" would look better if it appears in your ad words ads to the surfers, i guess not.
secondly i think you should listen to this radio show,
Perry Marshall on using Google AdWords, it will answer some of your questions and give you some new ideas on the subject