Quote:
Originally Posted by tomcatuk
My kids, my wife, my parents are all absolute ad clicking nightmares. None of them are able to differentiate between an organic result and a paid for ad. I had a customer call the other day and when I asked where he'd found us, he said we were No1 on Google. I seriously doubted that and went to have a looksie - sure enough, Adwords had us on the page. The customer didn't know the difference - he congratulated me on getting my site to the top of Google.
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You know, I completely forgot about that segement. Most of the time I just assume that everyone knows the difference between organic and sponsored search results. I always look at the organic before going to the paid ads. I DO click on those ads when I can't find what I am looking for in the normal SER. I guess when I formed this thread, I was interested in the ads as they appear on websites. This brings up a whold new question.